We are looking for a creative and data-driven Digital Marketing Specialist to join our team. You will be responsible for developing, executing, and optimizing digital marketing campaigns across multiple channels to drive brand awareness, engagement, and lead generation.
Key Responsibilities:
Plan and execute digital marketing campaigns including SEO/SEM, email, social media, and display advertising
Manage company website updates, blogs, and landing pages (WordPress or CMS tools)
Perform keyword research and optimize website content for organic search visibility (SEO)
Run paid campaigns (Google Ads, Facebook Ads, Instagram, LinkedIn)
Monitor campaign performance and create performance reports using tools like Google Analytics, Meta Insights, etc.
Design, build, and maintain social media presence across platforms (FB, Insta, LinkedIn, Twitter)
Coordinate with graphic designers and content writers for creatives and ad copies
Identify trends and insights, and optimize spend and performance based on the insights
Skills & Qualifications:
Bachelors degree in Marketing, Communications, or related field
Proven experience in digital marketing (minimum 12 years preferred)
Hands-on experience with Google Ads, Facebook Ads Manager, SEO tools (Ahrefs, SEMrush), and Google Analytics
Knowledge of email marketing platforms like Mailchimp, SendGrid, etc.
Strong analytical and communication skills
Familiarity with Canva, Adobe Creative Suite, or any design tools is a plus
Certification in Google Ads or Meta Blueprint is an added advantage
What We Offer:
Competitive salary and performance bonuses
Flexible working hours or remote options
Learning & development opportunities
Supportive and fast-growing work environment
Experience
0 - 1 Years
No. of Openings
8
Education
B.B.A, B.Com
Role
Digital Marketing Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Saptasati Vihar, Bhubaneswar