job title: business development executive (marketing, sales) 
location: mumbai & pune 
job type: full-time 
industry preference: it company 
experience: 2 years 
job description: 
we are seeking an energetic and results-driven business development executive to join our 
dynamic team. the ideal candidate will have a proven track record of managing diverse 
functions across marketing, sales, and documentation. this role requires strong leadership 
skills, exceptional communication abilities, and a drive to achieve growth in a competitive 
environment. 
key responsibilities: 
marketing: 
 manage and enhance the company’s social media presence across platforms 
(facebook, instagram, linkedin, twitter). 
 create engaging visual content using canva or similar tools. 
 oversee and optimize paid digital advertising campaigns (experience with meta ads 
and google ads is a plus). 
 conduct comprehensive market research to identify new business opportunities. 
 execute effective email marketing and outreach strategies. 
sales & client engagement: 
 initiate cold calls to engage prospects and schedule product/service demonstrations. 
 manage follow-up communications to nurture customer relationships. 
 negotiate terms and successfully close deals to achieve sales targets. 
 lead customer interactions, addressing inquiries and resolving challenges with a 
problem-solving mindset. 
documentation & reporting: 
 prepare and manage business documentation, including proposals, presentations, and 
research reports. 
 track and report on project performance and key metrics. 
 maintain proficiency in ms office (word, powerpoint, excel); familiarity with 
additional tools like figma and power bi is a bonus. 
content creation: 
 produce compelling written and visual content to support marketing initiatives. 
 collaborate with cross-functional teams to create high-quality marketing materials. 
skills and qualifications: 
 proven expertise in managing social media platforms a