Looking For Area Sales Executive

We are hiring dynamic and result-driven Area Sales Executives to manage secondary sales execution and strengthen market presence for Power Tools across assigned territories. The role involves distributor coordination, retailer management, market development, and ensuring consistent sell-out performance.

Key Roles & Responsibilities

Secondary Sales Execution

Achieve assigned secondary sales targets for power tools

Ensure regular sell-out from distributors to retailers and end users

Monitor daily and weekly secondary sales performance

Take corrective actions to close sales gaps and improve off-take

Channel & Retailer Management

Develop and maintain strong relationships with distributors, dealers, and retailers

Ensure proper product availability, visibility, and merchandising at retail counters

Identify and onboard new retail outlets to expand market coverage

Strengthen retailer engagement to enhance brand presence

Market Development

Conduct product demonstrations, trials, and promotional activities

Support new product launches, schemes, and marketing initiatives

Collect market and customer feedback to improve sales effectiveness

Distributor Coordination

Coordinate with distributors for stock planning, order execution, and replenishment

Track primary vs secondary sales gaps and maintain healthy inventory levels

Ensure effective implementation of company pricing policies and schemes

Reporting & Analysis

Submit daily sales reports, market feedback, and competitor activity updates

Maintain accurate customer, retailer, and outlet data

Share insights on market trends, pricing, and competitor movements

Candidate Requirements

37 years of experience in secondary sales, preferably in Power Tools / Hardware / Industrial Products

Strong understanding of distribution and retail sales channels

Proven experience in dealer handling, retail execution, and market expansion

Excellent communication, negotiation, and relationship-building skills

Willingness to travel extensively within the assigned territory

Target-driven mindset with strong execution focus

• Experience

  2 - 6 Years

• No. of Openings

  8

• Education

  Graduate

• Role

  Area Sales Executive

• Industry Type

  Manufacturing / Production / Quality

• Gender

  Male

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office