Beyond Human Resource

Noida Sector 57

JOB ROLE Complete responsibility for Google Ads, Linkedin Ads, and Facebook ads. End-to-end campaign management (From forecasting to executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads) Conduct keyword research and optimize the campaigns. Research and analyze competitor advertising links and strategize the best plan ahead forthe business. Optimize the ad copy, and landing pages for the best lead quality. Optimize the campaigns regularly for improving performance. Identify trends and insights, and optimize spend and performance based on the insights. Measure and report performance of all marketing campaigns, and assess against goals. Brainstorm new and creative growth strategies. Build on an existing level of search engine marketing expertise and develop a reputation forinnovation and efficiency. Stay up-to-date with industry trends and developments in search engine marketing, digitalmarketing as well as consumer behavior and recommend improvements.PROFESSIONAL SKILLS REQUIREMENT:Must be Graduate Proven 1-2+ years of SEM experience in managing PPC campaigns acrossGoogle, is well-versed in performance marketing, conversion, and online customer acquisition.The Specialist will also portray a passion and exceptional analytical skills and demonstratefluency in the acquisition of metrics, being able to evaluate and orchestrate large campaignsspanning numerous marketing channels. Should have a good understanding of GoogleAnalytics, Google TagOTHER SKILLS REQUIREMENTS: Should be able to work in an agency environment Should possess excellent communication skills. Strong analytical and problem-solving abilities. Should be aware of all the latest digital marketing tactics and strategies. Ability to work well with various teams and handle multiple projects simultaneously Strong customer/client service mindset Enthusiastic and positive attitude Ability to be a self-starter and work under

Responsibilities Developing a comprehensive digital business strategy and overseeing its execution Establishing a pipeline of core digital marketing activities and ensuring that the pipeline is aligned with the companys revenue targets and digital marketing goals Assessing new business opportunities with a strong revenue target in mind Maintaining strong and prosperous working relationships with important clients Building and maintaining strong relationships with senior managers, partners, and other stakeholders Identifying, exploring, and evaluating business opportunities, performing risk assessment, and mitigating potential risksRequirements Knowledge of digital marketing best practices The ability to translate complex business concepts into easy-to-understand strategies and tasks Expert networking skills to generate new business opportunities and nurture relationships with existing clients Proven success in winning, delivering, and retaining key clients Excellent written and verbal communication skills Ability to work well under pressure

Mandatory Skills:Apache Spark and either PySpark or Scala: Extensive hands-on experience with Spark for large-scale data processing and analysis. Proficiency in either PySpark or Scala for developing Spark applications.Databricks: Strong expertise in using Databricks for big data analytics, data engineering, and collaborative work on Apache Spark.Github: Proficient in version control using Git and GitHub for managing and tracking changes in the codebase.Data Warehousing (DWH): Experience with one or more of the following DWH technologies Snowflake, Presto, Hive, or Hadoop. Ability to design, implement, and optimize data warehouses.Python: Advanced programming skills in Python for data manipulation, analysis, and scripting tasks.SQL: Strong proficiency in SQL for querying, analyzing, and manipulating large datasets in relational databases.Data Streaming or Data Batch: In-depth knowledge and hands-on experience in both data streaming and batch processing methodologies.Good to Have:Kafka: Familiarity with Apache Kafka for building real-time data pipelines and streaming applications.Jenkins: Experience with Jenkins for continuous integration and continuous delivery (CI/CD) in the data engineering workflow.Responsibilities:Design, develop, and maintain scalable and efficient data engineering solutions using Apache Spark and related technologies.Collaborate with cross-functional teams to understand data requirements, design data models, and implement data processing pipelines.Utilize Databricks for collaborative development, debugging, and optimization of Spark applications.Work with various data warehousing technologies such as Snowflake, Presto, Hive, or Hadoop to build robust and high-performance data storage solutions.Develop and optimize SQL queries for efficient data retrieval and transformation.Implement both batch and streaming data processing solutions to meet business requirements.Collaborate with other teams to integrate data engineering