job role
• complete responsibility for google ads, linkedin ads, and facebook ads.
• end-to-end campaign management (from forecasting to executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads)
• conduct keyword research and optimize the campaigns.
• research and analyze competitor advertising links and strategize the best plan ahead for
the business.
• optimize the ad copy, and landing pages for the best lead quality.
• optimize the campaigns regularly for improving performance.
• identify trends and insights, and optimize spend and performance based on the insights.
• measure and report performance of all marketing campaigns, and assess against goals.
• brainstorm new and creative growth strategies.
• build on an existing level of search engine marketing expertise and develop a reputation for
innovation and efficiency.
• stay up-to-date with industry trends and developments in search engine marketing, digital
marketing as well as consumer behavior and recommend improvements.
professional skills requirement:
must be graduate proven 1-2+ years of sem experience in managing ppc campaigns across
google, is well-versed in performance marketing, conversion, and online customer acquisition.
the specialist will also portray a passion and exceptional analytical skills and demonstrate
fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns
spanning numerous marketing channels. should have a good understanding of google
analytics, google tag
other skills requirements:
• should be able to work in an agency environment
• should possess excellent communication skills.
• strong analytical and problem-solving abilities.
• should be aware of all the latest digital marketing tactics and strategies.
• ability to work well with various teams and handle multiple projects simultaneously
• strong customer/client service mindset
• enthusiastic and positive attitude
• ability to be a self-starter and work under