The role focuses on driving revenue by pitching products-such as food, beverages, dairy, or equipment-to institutional buyers, executive chefs, and purchasing managers. [1, 2]Key Responsibilities Lead Generation: Find and acquire new hotel, restaurant, caf, and caterer (HoReCa) clients. Relationship Management: Build strong ties with key decision-makers like chefs and purchase managers. Sales Targets: Meet or exceed monthly and quarterly revenue goals. Product Demos: Conduct presentations, tastings, or product sampling. Order Fulfillment: Coordinate with logistics and warehouse teams for timely deliveries. Payments: Follow up on invoices and ensure timely collection of payments. Market Research: Monitor competitor pricing, trends, and customer feedback.Requirements & Qualifications Education: Bachelors degree in Business, Marketing, Hospitality, or a related field. Experience: 1 to 4 years of proven B2B or field sales experience, ideally in the food, beverage, FMCG, or hospitality sectors. Skills: Strong communication, negotiation, and local language proficiency.