Search Engine Optimization Specialist Job Vacancies in Vadodara

Job OverviewRoles & Responsibilities:Manage ASO activities for Play Store and App Store applicationsImprove app ranking, organic installs, and app visibilityPerform keyword research for SEO and ASOHandle On-page, Off-page, and Technical SEO activitiesRun Google Ads, Meta Ads, and app promotion campaignsTrack performance using Google Analytics, Search Console, Firebase, and Play ConsoleCreate SEO-friendly content, blogs, and app descriptionsCoordinate with design and development teams for marketing activitiesRequirements:Strong knowledge of ASO and SEO conceptsExperience with Play Console, Google Analytics, and Search ConsoleFamiliar with Google Ads and Meta AdsGood keyword research and content writing skillsGood communication and coordination skillsPreferred:IT industry experience preferredMobile app marketing experience will be an added advantage

SEOWeb Planet Solutions is a professional Digital Marketing Company in Vadodara, Gujarat India. We are a medium between you and the world, in force since 2010. We at SEO Web Planet Solutions offer comprehensive web solutions and services, including Search engine Optimization (SEO), Local SEO, Social Media Marketing(SMM), Mobile App Promotion, Pay-Per-Click (PPC), Online Reputation Management, E-Commerce web solutions, Web Designing, Website Maintenance, Website Promotion, Multimedia Presentation.We are looking for an Experienced SEO/ SMM Executive with 2 to 3 years of experience in the same field. Candidates from Gujarat should only apply for the job as we are looking for full-time in-house resources.Responsibilities: Strong knowledge of SEO best practices, algorithms, and ranking factors.Conduct thorough keyword research to identify relevant and high-traffic keywords.Analyze keyword competition and trends to optimize content strategy.Identify and resolve technical SEO issues, such as crawl errors, broken links, and site speed.Improve internal linking structure and site navigation for better user experience.Optimize website architecture and mobile-friendliness for search engines.Excellent understanding of on-page and off-page SEO techniques.Optimize website content, meta titles, descriptions, and headers for targeted keywords.Solid understanding of HTML, CSS, and website architecture.Strong analytical and problem-solving skills.Ability to work independently and manage multiple projects simultaneously.Monitor and analyze website performance using tools like Google Analytics, Google Webmaster and SEO Tools.Conduct competitor analysis to identify opportunities and threats.Benchmark against industry competitors and adapt strategies accordinglyPPC, Social Media, and Email Marketing knowledge will be an added advantage. Knowledge of WordPress/Shopify/e-commerce platforms will be a plus point.

Develop marketing strategies that align with the organization's business goals Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs) Conduct market research and analyze trends to identify new opportunities and improve campaign performance Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience Stay up-to-date with emerging digital marketing trends and technologies.Help sales team to improve sales