ob Responsibility: Developing and executing successful SEO strategies Conducting keyword research to guide content team Reviewing technical SEO issues and recommending fixes Optimizing website content, landing pages and paid search copy Directing off-page optimization (e.g. link-building) Collecting data and report on traffic, rankings and other SEO aspects Working with social media and PPC teams to optimize campaigns Keeping abreast of SEO and integrated marketing trendsRequired Skill: Proven experience in On-page optimization Knowledge of standard and current SEO practices Knowledge of HTML/CSS/PHP Experience with SEO reporting Familiarity with web analytics tools (e.g. Google Analytics, WebTrends) Excellent communication skills