Search Engine Optimization Manager Jobs

Developing and executing e-commerce strategy in alignment with overall business goals.Monitoring website traffic and customer reviews to gauge responses to site updates, new product introductions, and other changes.Managing and updating the online store, ensuring that the layout, positioning, and offerings are aligned with customer behavior and preferences.

We are looking for a creative and motivated Social Media Manager to join our team in Golghar, Varanasi. This role is available for both part-time and full-time positions, suitable for freshers. The Social Media Manager will help enhance our online presence and engage with our audience.Key Responsibilities:1. **Content Creation**: Develop engaging posts, images, and videos for various social media platforms, ensuring they align with our brand voice and goals.2. **Social Media Strategy**: Assist in planning and executing social media strategies to increase brand awareness and drive engagement.3. **Community Management**: Monitor social media channels, respond to comments and messages promptly, and engage with followers to build a loyal community.4. **Analytics Reporting**: Track and analyze social media performance metrics to understand audience behavior and improve future campaigns.5. **Trend Monitoring**: Stay updated with the latest trends and algorithms in social media to keep our strategies relevant and effective.Required Skills and Expectations:Candidates should have a passion for social media and a strong creative flair. Excellent communication skills, both written and verbal, are crucial. Familiarity with popular social media platforms, such as Facebook, Instagram, and Twitter, is important. Applicants must be reliable, organized, and able to work independently from home. A positive attitude and the ability to collaborate with others are also essential.

Job Title: Assistant Manager / Sr. Executive - Performance marketing Location: Thane Experience: 5 + years in Performance Marketing Job Summary: We are looking for a Performance Marketing Manager with a strong track record in driving business growth through Google Ads, Meta Ads, content strategy, agency management, and budget optimization. The ideal candidate should be data -driven, strategic, and experienced in planning, executing, and optimizing paid media campaigns to maximize ROI. Key Responsibilities: Paid Media Strategy & Execution: Plan, launch, and optimize performance marketing campaigns across Google Ads, Meta (Facebook, Instagram), and other digital platforms. Budget Planning & Optimization: Manage ad spend efficiently to maximize conversions while ensuring optimal cost per acquisition (CPA) and return on ad spend (ROAS). Content Planning & Management: Collaborate with content and creative teams to align ad creatives, messaging, and landing pages for maximum impact. Data Analysis & Performance Tracking: Monitor campaign performance, analyse key metrics, and generate insights to improve targeting, bidding strategies, and overall effectiveness. A/B Testing & Conversion Optimization: Continuously test ad copies, creatives, and landing pages to enhance conversion rates. SEO & Retargeting Strategy: Implement strategies for remarketing, lookalike audiences, and customer segmentation to drive engagement and sales. Agency & Vendor Management: Oversee external agencies, freelancers, and partners to execute and optimize paid media strategies. Competitor & Market Analysis: Keep track of industry trends, competitor strategies, and emerging digital marketing opportunities. Key Requirements: 8+ years of experience in performance marketing, paid media, and digital advertising. Proven success in scaling Google Ads, Meta Ads (Facebook, Instagram), and other performance marketing channels. Strong expertise in budget management, bid strategy, and campaign optimization. Hands-on experience with Google Analytics, Google Tag Manager, and other tracking tools. Understanding of SEO, landing page optimization, and content marketing. Ability to analyse data-driven insights and translate them into actionable marketing strategies. Experience in agency/vendor management and working with creative teams. Strong problem -solving skills and the ability to thrive in a fast-paced environment. Preferred Skills: Experience in healthcare, wellness, or e-commerce industries is a plus. Knowledge of CRM, email marketing, and automation tools to enhance campaign performance. Familiarity with programmatic advertising and affiliate marketing. Compensation: Competitive, based on experience. If youre a results-driven marketer who thrives on optimizing campaigns and scaling businesses, wed love to hear from you!

Key ResponsibilitiesThe duties of a social media manager are multifaceted, combining creative, analytical, and strategic tasks: Strategy Development: Designing and implementing social media strategies that align with broader business objectives and brand voice.Content Creation & Curation: Formulating high-quality written and visual content, including posts, videos, Reels, and graphics.Community Management: Monitoring, moderating, and responding to audience comments and messages to foster engagement and build community.Performance Analysis: Tracking key performance indicators (KPIs) like reach, engagement, and conversion rates using tools like Google Analytics or Sprout Social to refine strategies.Campaign Management: Planning and launching social media campaigns, promotions, and contests, often in collaboration with marketing and creative teams.Trend Monitoring: Staying updated on the latest platform features, algorithm changes, and viral trends to keep the brand's presence relevant.Influencer Relations: Identifying and managing partnerships with influencers and brand ambassadors to amplify reach.Reputation & Crisis Management: Protecting the brand's image by addressing customer concerns and implementing response strategies during social media crises.

Key Details*Qualification: Bachelors Degree in Marketing, Business Administration, or related field*Experience: Minimum 1 year of relevant experience in Digital MarketingResponsibilities*Plan and execute digital marketing campaigns across various platforms*Manage social media accounts and online promotions*Monitor and analyze marketing performance using digital analytics tools*Create and manage online advertisements and promotional strategies*Coordinate with the design and content teams for marketing materials*Optimize campaigns to improve reach, engagement, and lead generationQualifications*Bachelors Degree in Marketing, Business Administration, or related field*Knowledge of digital marketing tools such as Google Ads, SEO, and social media marketingSkills & Attributes*Strong creativity and marketing strategy skills*Good understanding of social media platforms and digital trends*Analytical and problem-solving abilities*Strong communication and teamwork skills*Self-motivated and result-oriented approach

Key Responsibilities:1. Develop and implement digital marketing strategies: Create comprehensive digital marketing plans to achieve business goals and improve brand visibility online.2. Manage online campaigns: Oversee various digital campaigns such as social media ads, email marketing, SEO, and PPC to drive traffic and conversions.3. Analyze data and optimize campaigns: Utilize analytics tools to track campaign performance, identify areas for improvement, and make data-driven decisions to optimize results.4. Manage social media platforms: Plan and execute social media content calendars, engage with followers, and increase brand awareness and engagement.5. Collaborate with cross-functional teams: Work closely with graphic designers, content creators, and other team members to ensure cohesive and effective digital marketing strategies.6. Stay updated on industry trends: Monitor industry trends, technologies, and best practices to continuously improve digital marketing efforts and stay ahead of the competition.Required Skills and Expectations:1. Bachelor's degree in marketing or a related field.2. Proven experience in digital marketing, with a strong track record of managing successful campaigns.3. Proficiency in digital marketing tools and platforms such as Google Analytics, Facebook Ads Manager, and SEO tools.4. Excellent communication skills and the ability to work collaboratively in a fast-paced environment.5. Strong analytical skills and a data-driven mindset to analyze campaign performance and make strategic decisions.6. Creative thinking and problem-solving skills to come up with innovative digital marketing strategies.7. Ability to multitask and manage multiple projects simultaneously while meeting deadlines.

Developing and executing e-commerce strategy in alignment with overall business goals.Monitoring website traffic and customer reviews to gauge responses to site updates, new product introductions, and other changes.Managing and updating the online store, ensuring that the layout, positioning, and offerings are aligned with customer behavior and preferences.

Developing and executing e-commerce strategy in alignment with overall business goals.Monitoring website traffic and customer reviews to gauge responses to site updates, new product introductions, and other changes.Managing and updating the online store, ensuring that the layout, positioning, and offerings are aligned with customer behavior and preferences.

3-5 years of experience in digital marketing, communication, or a related role.Proven experience of digital marketing techniques and platforms, including socialmedia, email, and content marketing.- Strong understanding of internal communication platforms and best practices.- Ability to work in a fast-paced environment and manage multiple projectssimultaneously.responsibility --Strategic Development:o Collaborate with cross-functional teams to understand business goals andobjectives.Website Management:o Manage and maintain the company's website, ensuring its up to date & accurate.o Implement SEO strategies to improve website visibility & search engine rankings.o Create and publish engaging and relevant content for the website.Social Media Content:o Develop and execute a social media strategy that aligns with the company'soverall marketing plan.o Create and publish engaging and relevant content for the company's social mediachannels.Internal Communication:o Create and publish engaging and relevant content for the company's internalcommunication channels such as newsletters, intranet, and company-wideemails.Event Promotion:o Plan and execute promotional strategies for events, both online and offline.o Leverage digital channels to maximize event reach and attendance.- Marketing Plan:o Collaborate with colleagues on the creation and maintenance of a dynamicmarketing calendar to maximize external and internal communication across allchosen platforms.