Performance Marketer Job Vacancies in Delhi

We are looking for a Digital Marketing Specialist to join our team in West Delhi. The ideal candidate will have 1 to 4 years of experience in digital marketing and will be a key player in promoting our brand online.**Key Responsibilities:**- **Create and Manage Digital Campaigns:** Plan and execute campaigns across various digital channels such as social media, email, and websites to increase brand awareness and engagement.- **Analyze Digital Performance:** Use analytics tools to track and assess the performance of digital marketing efforts, providing insights to improve future campaigns.- **Content Creation:** Develop engaging content for different platforms, including blog posts, social media updates, and ad copy that resonates with our target audience.- **SEO Optimization:** Implement search engine optimization strategies to improve website visibility and drive organic traffic.- **Social Media Management:** Manage social media accounts, engaging with followers and responding to inquiries while staying updated on trends to enhance online presence.**Required Skills and Expectations:**The ideal candidate should possess strong communication skills, both written and verbal, to effectively convey ideas and engage with audiences. A good understanding of digital marketing tools and platforms, including Google Analytics, SEO, and social media advertising, is essential. Experience in creating engaging content and a basic understanding of graphic design software will be an advantage. Candidates should be detail-oriented, able to work independently, and willing to learn and adapt in a fast-paced environment.

Good command in Meta ads and Google ads with Ed-tech industry. The candidate should be efficients to handle multiple projects for Performance Marketing.Maximize ROI through data analysis & optimization* Collaborate with cross-functional teams on campaign strategy* Manage PPC spend within budget guidelines

A Performance Marketing Specialist drives, manages, and optimizes digital advertising campaigns (paid search, social, display) to maximize ROI, user acquisition, and conversion rates. They analyze data, manage budgets, test ad creatives, and use platforms like Google Ads and Meta Ads Manager to meet strict KPI targets.Key ResponsibilitiesCampaign Management: Plan, execute, and optimize paid campaigns across channels (Google, Meta, LinkedIn).Data Analysis & Reporting: Create dashboards, analyze performance metrics (CTR, CPA, ROAS), and provide actionable insights.Budget Optimization: Allocate and adjust budgets to high-performing campaigns to maximize return on investment.Testing & Optimization: Conduct A/B testing on ad creatives, landing pages, and audience targeting to improve conversion rates.Strategy Development: Collaborate with creative and marketing teams to develop innovative, data-driven marketing strategies.Keyword & Audience Research: Perform deep-dive research to identify new opportunities and target audience segments.Required Skills & QualificationsExperience: Usually 2+ years of experience in performance marketing or digital advertising.Platforms: Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and LinkedIn Ads.Analytical Skills: Strong ability to analyze data sets and translate them into strategic actions.Technical Skills: Knowledge of conversion funnels, SEO/SEM, and tracking tools.Mindset: Results-oriented, detail-oriented, and able to work in a fast-paced environment.Performance Metrics (KPIs)Return on Ad Spend (ROAS)Cost Per Acquisition (CPA)Conversion Rate (CR)Click-Through Rate (CTR)Cost Per Click (CPC)

The Performance Marketing Specialist atBharataagman is a pivotal role focused on maximizing the digital footprint and customer acquisition through targeted advertising and strategic marketing. This individual is tasked with the creation, execution, and optimization of a comprehensive performance marketing strategy. The specialist will manage campaigns across multiple digital platforms, continuously analyze performance data, and adapt strategies to enhance efficacy and ROI. This role demands a high level of analytical prowess, creativity, and adaptability to stay ahead of market trends and leverage emerging technologies for marketing advantages.

Key responsibilities:1. Identify new business opportunities: Research and analyze market trends to identify potential areas for business growth.2. Develop and implement business strategies: Create and execute strategies to penetrate new markets and increase revenue.3. Build and maintain relationships: Establish and maintain relationships with clients, partners, and stakeholders to drive business growth.4. Lead sales efforts: Direct sales teams to achieve revenue targets and drive business development activities.5. Drive business expansion: Expand the company's market reach by exploring new business opportunities and partnerships.Required skills and expectations:1. 4-8 years of experience in business development or related field: Demonstrated experience in driving business growth and achieving revenue targets.2. Strong communication and negotiation skills: Ability to effectively communicate with clients, partners, and internal teams to drive business objectives.3. Proven track record of successful business development: Demonstrated ability to identify new business opportunities and drive business expansion.4. Strong leadership and team management skills: Ability to lead and motivate sales teams to achieve business goals.5. Analytical and strategic mindset: Ability to analyze market trends, develop business strategies, and make data-driven decisions for business growth.

1.Hands-on experience with Google Ads, Meta Ads, or other paid platforms.2. A strong analytical mindset- you love testing, tweaking, and improving results.3. A keen understanding of digital marketing funnels and audience behavior.4. Strong coordination skills to work with creative, content, and tech teams.5. Excellent communication skills and a proactive, problem-solving attitude.Location: Dwarka Mor.

Manage social media, create content, run ads, handle SEO/SEM, track analytics, generate leads, manage website updates, execute email marketing, improve branding/ORM, conduct research, and optimize overall digital campaigns.

EyeMantra is one of Indias leading eye hospitals, committed to delivering world-class eye care through advanced technology, expert doctors, and patient-centered services. With a strong presence both online and offline, we are on a mission to make eye care more accessible, affordable, and effective.Role OverviewWe are looking for a Performance Marketer to drive our digital growth across paid channels. The ideal candidate will be responsible for planning, executing, and optimizing paid marketing campaigns to generate qualified leads, maximize ROI, and enhance EyeMantras digital presence.Key ResponsibilitiesPlan and manage paid campaigns across Google Ads, Facebook/Instagram, LinkedIn, and other digital platforms.Optimize campaigns regularly to maximize CTR, conversions, and ROI.Conduct A/B testing on creatives, landing pages, and ad copies to improve performance.Track, measure, and analyze campaign performance using Google Analytics and other tools.Collaborate with the content, design, and SEO teams to align paid campaigns with overall marketing goals.Develop remarketing and retargeting strategies to nurture leads and reduce drop-offs.Stay updated with the latest trends in performance marketing and apply best practices to campaigns.RequirementsBachelors degree in Marketing, Business, or related field.24 years of experience in performance marketing / digital marketing.Proven track record of running successful paid ad campaigns.Strong analytical skills with experience in tools like Google Ads Manager, Facebook Ads Manager, Google Analytics, and Excel.Creative thinker with the ability to work in a fast-paced, target-driven environment.Why Join EyeMantra?Be part of a leading healthcare brand with a strong vision to revolutionize eye care.Work with a dynamic and collaborative team passionate about digital growth.Opportunity to make a real impact by helping people access advanced and affordable eye treatments.

We are seeking a skilled and results-driven Performance Marketer to join our dynamic marketing team. The ideal candidate will have expertise in developing, executing, and optimizing digital marketing campaigns across multiple channels to drive measurable business outcomes. The Performance Marketer will be responsible for maximizing ROI, improving customer acquisition, and ensuring overall campaign performance aligns with business objectives.Key Responsibilities:Plan, execute, and optimize digital marketing campaigns across various platforms including Google Ads, Facebook Ads, LinkedIn, and other paid media channels.Analyze campaign performance, identify trends, and implement strategies to enhance performance and achieve KPIs (key performance indicators).Monitor and report on key metrics such as ROI, CPC, CPA, and conversion rates, ensuring campaigns meet or exceed targets.Conduct A/B testing to improve campaign effectiveness and user experience.Collaborate with cross-functional teams (e.g., design, content, product) to ensure cohesive marketing strategies.Stay up to date with the latest trends and best practices in digital marketing and performance advertising.Manage budgets and allocate resources efficiently across different channels and campaigns.Provide actionable insights and recommendations based on data-driven analysis.Requirements:Proven experience as a Performance Marketer or in a similar role with a track record of successful campaigns.Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant tools.Strong understanding of paid media, digital advertising, and optimization techniques.Ability to analyze and interpret data to make informed decisions and optimize campaigns.Familiarity with landing page optimization and conversion rate optimization (CRO).Excellent communication and collaboration skills.Strong analytical mindset with attention to detail and problem-solving ability.

The ideal candidate will have a passion for data-driven decisions, thrive in the dynamic world of digital advertising, and demonstrate a strong focus on customer acquisition, activation, retention, and revenue growth.1-Develop and Implement Performance Marketing Strategy: Lead and refine the performance marketing strategy to drive user acquisition and engagement across various digital platforms (Facebook, Instagram, Google, YouTube, etc.).2-Campaign Management: Manage end-to-end campaigns, including paid, organic, and owned media channels, ensuring optimal delivery and performance.3-KPI Achievement: Identify and achieve key performance indicators (KPIs) for all digital campaigns, focusing on customer acquisition, retention, and revenue objectives.4-Creative Collaboration: Work closely with creative, design, and copy teams to create impactful and effective advertisements that resonate with the target audience.5-Funnel Optimization: Collaborate with the product team to analyze and optimize funnel conversions, enhancing customer journey experiences and improving conversion rates.6-Data Analysis & Reporting: Track, analyze, and report on key performance metrics, using data-driven insights to optimize and improve campaign performance.7-Customer Acquisition & Retention: Develop strategies to target new users while retaining existing ones, driving overall revenue and customer lifetime value (CLV).8-Budget Management: Oversee and manage the digital marketing budget, ensuring optimal spend allocation across channels to maximize return on investment (ROI).9-A/B Testing & Experimentation: Conduct regular A/B testing of ad creatives, landing pages, and user journeys to continually optimize campaign performance.10-Trend Analysis: Stay up-to-date with industry trends, new digital platforms, and emerging technologies to identify new growth opportunities and innovate marketing strategies.11-Cross-channel Integration: Ensure seamless integration of performance

EyeMantra is one of Indias leading eye hospitals, committed to delivering world-class eye care through advanced technology, expert doctors, and patient-centered services. With a strong presence both online and offline, we are on a mission to make eye care more accessible, affordable, and effective.Role OverviewWe are looking for a Performance Marketer to drive our digital growth across paid channels. The ideal candidate will be responsible for planning, executing, and optimizing paid marketing campaigns to generate qualified leads, maximize ROI, and enhance EyeMantras digital presence.Key ResponsibilitiesPlan and manage paid campaigns across Google Ads, Facebook/Instagram, LinkedIn, and other digital platforms.Optimize campaigns regularly to maximize CTR, conversions, and ROI.Conduct A/B testing on creatives, landing pages, and ad copies to improve performance.Track, measure, and analyze campaign performance using Google Analytics and other tools.Collaborate with the content, design, and SEO teams to align paid campaigns with overall marketing goals.Develop re marketing and re targeting strategies to nurture leads and reduce drop-offs.Stay updated with the latest trends in performance marketing and apply best practices to campaigns.RequirementsBachelors degree in Marketing, Business, or related field.24 years of experience in performance marketing / digital marketing.Proven track record of running successful paid ad campaigns.Strong analytical skills with experience in tools like Google Ads Manager, Facebook Ads Manager, Google Analytics, and Excel.Creative thinker with the ability to work in a fast-paced, target-driven environment.Why Join EyeMantra?Be part of a leading healthcare brand with a strong vision to revolutionize eye care.Work with a dynamic and collaborative team passionate about digital growth.Opportunity to make a real impact by helping people access advanced and affordable eye treatments.