Performance Marketer Graduate Experience Jobs in Delhi

We are looking for a Digital Marketing Specialist to join our team in West Delhi. The ideal candidate will have 1 to 4 years of experience in digital marketing and will be a key player in promoting our brand online.**Key Responsibilities:**- **Create and Manage Digital Campaigns:** Plan and execute campaigns across various digital channels such as social media, email, and websites to increase brand awareness and engagement.- **Analyze Digital Performance:** Use analytics tools to track and assess the performance of digital marketing efforts, providing insights to improve future campaigns.- **Content Creation:** Develop engaging content for different platforms, including blog posts, social media updates, and ad copy that resonates with our target audience.- **SEO Optimization:** Implement search engine optimization strategies to improve website visibility and drive organic traffic.- **Social Media Management:** Manage social media accounts, engaging with followers and responding to inquiries while staying updated on trends to enhance online presence.**Required Skills and Expectations:**The ideal candidate should possess strong communication skills, both written and verbal, to effectively convey ideas and engage with audiences. A good understanding of digital marketing tools and platforms, including Google Analytics, SEO, and social media advertising, is essential. Experience in creating engaging content and a basic understanding of graphic design software will be an advantage. Candidates should be detail-oriented, able to work independently, and willing to learn and adapt in a fast-paced environment.

Good command in Meta ads and Google ads with Ed-tech industry. The candidate should be efficients to handle multiple projects for Performance Marketing.Maximize ROI through data analysis & optimization* Collaborate with cross-functional teams on campaign strategy* Manage PPC spend within budget guidelines

EyeMantra is one of Indias leading eye hospitals, committed to delivering world-class eye care through advanced technology, expert doctors, and patient-centered services. With a strong presence both online and offline, we are on a mission to make eye care more accessible, affordable, and effective.Role OverviewWe are looking for a Performance Marketer to drive our digital growth across paid channels. The ideal candidate will be responsible for planning, executing, and optimizing paid marketing campaigns to generate qualified leads, maximize ROI, and enhance EyeMantras digital presence.Key ResponsibilitiesPlan and manage paid campaigns across Google Ads, Facebook/Instagram, LinkedIn, and other digital platforms.Optimize campaigns regularly to maximize CTR, conversions, and ROI.Conduct A/B testing on creatives, landing pages, and ad copies to improve performance.Track, measure, and analyze campaign performance using Google Analytics and other tools.Collaborate with the content, design, and SEO teams to align paid campaigns with overall marketing goals.Develop remarketing and retargeting strategies to nurture leads and reduce drop-offs.Stay updated with the latest trends in performance marketing and apply best practices to campaigns.RequirementsBachelors degree in Marketing, Business, or related field.24 years of experience in performance marketing / digital marketing.Proven track record of running successful paid ad campaigns.Strong analytical skills with experience in tools like Google Ads Manager, Facebook Ads Manager, Google Analytics, and Excel.Creative thinker with the ability to work in a fast-paced, target-driven environment.Why Join EyeMantra?Be part of a leading healthcare brand with a strong vision to revolutionize eye care.Work with a dynamic and collaborative team passionate about digital growth.Opportunity to make a real impact by helping people access advanced and affordable eye treatments.

The ideal candidate will have a passion for data-driven decisions, thrive in the dynamic world of digital advertising, and demonstrate a strong focus on customer acquisition, activation, retention, and revenue growth.1-Develop and Implement Performance Marketing Strategy: Lead and refine the performance marketing strategy to drive user acquisition and engagement across various digital platforms (Facebook, Instagram, Google, YouTube, etc.).2-Campaign Management: Manage end-to-end campaigns, including paid, organic, and owned media channels, ensuring optimal delivery and performance.3-KPI Achievement: Identify and achieve key performance indicators (KPIs) for all digital campaigns, focusing on customer acquisition, retention, and revenue objectives.4-Creative Collaboration: Work closely with creative, design, and copy teams to create impactful and effective advertisements that resonate with the target audience.5-Funnel Optimization: Collaborate with the product team to analyze and optimize funnel conversions, enhancing customer journey experiences and improving conversion rates.6-Data Analysis & Reporting: Track, analyze, and report on key performance metrics, using data-driven insights to optimize and improve campaign performance.7-Customer Acquisition & Retention: Develop strategies to target new users while retaining existing ones, driving overall revenue and customer lifetime value (CLV).8-Budget Management: Oversee and manage the digital marketing budget, ensuring optimal spend allocation across channels to maximize return on investment (ROI).9-A/B Testing & Experimentation: Conduct regular A/B testing of ad creatives, landing pages, and user journeys to continually optimize campaign performance.10-Trend Analysis: Stay up-to-date with industry trends, new digital platforms, and emerging technologies to identify new growth opportunities and innovate marketing strategies.11-Cross-channel Integration: Ensure seamless integration of performance

EyeMantra is one of Indias leading eye hospitals, committed to delivering world-class eye care through advanced technology, expert doctors, and patient-centered services. With a strong presence both online and offline, we are on a mission to make eye care more accessible, affordable, and effective.Role OverviewWe are looking for a Performance Marketer to drive our digital growth across paid channels. The ideal candidate will be responsible for planning, executing, and optimizing paid marketing campaigns to generate qualified leads, maximize ROI, and enhance EyeMantras digital presence.Key ResponsibilitiesPlan and manage paid campaigns across Google Ads, Facebook/Instagram, LinkedIn, and other digital platforms.Optimize campaigns regularly to maximize CTR, conversions, and ROI.Conduct A/B testing on creatives, landing pages, and ad copies to improve performance.Track, measure, and analyze campaign performance using Google Analytics and other tools.Collaborate with the content, design, and SEO teams to align paid campaigns with overall marketing goals.Develop re marketing and re targeting strategies to nurture leads and reduce drop-offs.Stay updated with the latest trends in performance marketing and apply best practices to campaigns.RequirementsBachelors degree in Marketing, Business, or related field.24 years of experience in performance marketing / digital marketing.Proven track record of running successful paid ad campaigns.Strong analytical skills with experience in tools like Google Ads Manager, Facebook Ads Manager, Google Analytics, and Excel.Creative thinker with the ability to work in a fast-paced, target-driven environment.Why Join EyeMantra?Be part of a leading healthcare brand with a strong vision to revolutionize eye care.Work with a dynamic and collaborative team passionate about digital growth.Opportunity to make a real impact by helping people access advanced and affordable eye treatments.