1. Create, manage, and optimize Facebook and Google Ads campaigns. 2. Conduct A/B testing to improve campaign performance. 3. Develop effective targeting strategies to reach the right audience. 4. Manage and grow the company's social media presence on platforms like Facebook, LinkedIn, Instagram, etc. 5. Schedule and post content regularly. 6. Research and identify potential client segments. 7. Implement campaigns targeting specific demographics to drive conversions.