Digital Service Executive Job Vacancies in Nashik

Core ResponsibilitiesMarket Research (The Plan)Competitor Analysis: Tracking what rivals are doing in terms of pricing, new products, and digital presence.Consumer Insights: Running surveys, focus groups, or using digital tools (like SparkToro or Google Trends) to understand customer pain points.Trend Monitoring: Identifying emerging industry trends before they go mainstream.Data Interpretation: Turning raw data into Actionable Insights for the management team.

Key Responsibilities and DutiesThe role involves a mix of creative strategy, campaign execution, and performance analysis across key digital platforms:I. Campaign Execution & ManagementPaid Media (PPC/SEM): Plan, create, and manage effective Pay-Per-Click (PPC) campaigns on platforms like Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn, focusing on keyword research, ad copy creation, budget management, and continuous optimization for high ROI and ROAS (Return on Ad Spend).Search Engine Optimization (SEO): Conduct keyword research, perform on-page and off-page optimization, manage link building strategies, and monitor website ranking to drive organic (unpaid) traffic.Social Media Marketing (SMM): Develop, manage, and execute the social media content calendar and strategy across relevant platforms, including content creation, scheduling posts, and community engagement.Email Marketing: Plan and execute targeted email marketing campaigns, including list segmentation, A/B testing, and performance analysis, often using platforms like Mailchimp or HubSpot.II. Content & Website ManagementContent Creation: Write clear, persuasive, and SEO-friendly copy for website pages, blogs, social media posts, and advertising materials.Web Management: Update and maintain website content (text, images, products) using a Content Management System (CMS) like WordPress or Shopify.Collaboration: Work closely with graphic designers and web developers to create compelling digital assets and improve user experience (UX) and conversion rate optimization (CRO).III. Analytics and ReportingPerformance Monitoring: Utilize analytics tools, primarily Google Analytics (GA4) and Google Search Console, to monitor Key Performance Indicators (KPIs) such as website traffic, conversion rates, click-through rates (CTR), and cost per acquisition (CPA).Reporting: Prepare accurate, detailed performance reports on all digital marketing campaigns and present actionable insights and recommendations to management.Market Intelligence: Stay updated on the latest digital marketing trends, technologies, and competitor activities to identify new opportunities for growth.