Navus IT Services Private Limited

Sector 11, Faridabad

Key Responsibilities:Client Communication: Act as the primary point of contact for clients regarding their Amazon PPC campaigns. Regularly update clients on campaign performance, optimizations, and strategy adjustments. Provide insights and recommendations to clients to improve their Amazon advertising outcomes. Increasing Sellers: Develop strategies to attract and onboard new sellers to the platform. Work with sellers to optimize their product listings and advertising strategies for maximum visibility and sales. Educate sellers on best practices for Amazon PPC and overall marketplace success.Campaign Management: Develop, implement, and manage PPC campaigns on Amazon Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Brand Video. Conduct keyword research and selection for campaigns to ensure optimal targeting and performance. Monitor and adjust bids, budgets, and other campaign settings to meet client goals.Optimization: Continuously analyze campaign performance and make data-driven decisions to optimize keywords, bids, ad copy, and landing pages. Implement A/B testing strategies to improve ad performance and conversion rates. Utilize tools and platforms to streamline and enhance campaign management and reporting.Performance Monitoring: Track and report on key performance indicators (KPIs) such as ACOS (Advertising Cost of Sales), TACoS (Total Advertising Cost of Sales), profit margins, and overall ad spend. Monitor keyword rankings, daily trends, and competitor activity to maintain a competitive edge. Identify opportunities for growth and scaling successful campaigns.Collaboration: Work with other internal teams, including the DSP team, to ensure cohesive and integrated advertising strategies. Stay updated with the latest Amazon Advertising updates, policies, and best practices. Share knowledge and insights with team members to foster a culture of continuous improvement.Qualifications: Proven experience in managing Amazon PPC campaigns, with a strong track record of delivering results. In-depth understanding of Amazons advertising platforms, including Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Brand Video. Proficiency in using Amazon advertising tools and analytics platforms. Strong analytical skills with the ability to interpret data, identify trends, and make informed decisions. Excellent communication and client management skills. Experience in increasing seller presence and optimizing seller strategies on Amazon. Ability to work independently and manage multiple client accounts simultaneously. Certifications in Amazon Advertising or related fields.

Key Responsibilities: Develop, implement, and manage PPC campaigns across various digital platforms, including Amazon, and more. Conduct thorough PPC audits to ensure alignment with industry best practices and continuous optimization. Perform daily account management tasks for pay-per-click (PPC) accounts, ensuring effective and efficient campaign performance. Monitor and adjust bids to optimize ROI, ensuring budget efficiency and campaign success. Design, run, and analyze PPC tests, reporting on results and implementing learnings for future campaigns. Conduct in-depth keyword research and selection to maximize campaign effectiveness. Stay updated with industry trends and evolving PPC strategies, ensuring the company remains competitive. Collaborate closely with the marketing team to align PPC campaigns with broader marketing objectives. Analyze competitor advertising strategies, identifying opportunities for differentiation and improvement. Develop forecasts and budgets for PPC activities, ensuring strategic allocation of resources. Provide creative input for ad copy and visual elements to enhance campaign effectiveness. Implement strategies to increase brand awareness and visibility across global markets. Generate monthly reports detailing key metrics, goal tracking, revenue tracking, and other KPIs. Optimize landing pages and ad copy for all PPC campaigns, focusing on conversion rate improvement. Build and manage large keyword lists, ensuring comprehensive coverage of relevant search terms.

The Graphic Designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. Youll be the one to shape the visual aspects of websites, books, magazines, product packaging, exhibitions and more.Responsibilities Study design briefs and determine requirements Schedule projects and define budget constraints Conceptualize visuals based on requirements Prepare rough drafts and present ideas Develop illustrations, logos and other designs using software or by hand Use the appropriate colors and layouts for each graphic Work with copywriters and creative director to produce final design

MAIN DUTIES /RESPONSIBILITIES: Devising strategies to drive online traffic to the company website. Tracking conversion rates and making improvements to the website. Developing and managing digital marketing campaigns Utilizing a range of techniques including paid search, SEO and PPC. Overseeing the social media strategy for the company. Managing online brand and product campaigns to raise brand awareness. Managing the redesign of the company website. Improving the usability, design, content and conversion of the company website Responsibility for planning and budgetary control of all digital marketing Evaluating customer research, market conditions and competitor data. Review new technologies and keep the company at the forefront of developments in digital marketing.