Key Responsibilities:
€¢ Develop, implement, and manage PPC campaigns across various digital platforms, including Amazon, and more.
€¢ Conduct thorough PPC audits to ensure alignment with industry best practices and continuous optimization.
€¢ Perform daily account management tasks for pay-per-click (PPC) accounts, ensuring effective and efficient campaign performance.
€¢ Monitor and adjust bids to optimize ROI, ensuring budget efficiency and campaign success.
€¢ Design, run, and analyze PPC tests, reporting on results and implementing learnings for future campaigns.
€¢ Conduct in-depth keyword research and selection to maximize campaign effectiveness.
€¢ Stay updated with industry trends and evolving PPC strategies, ensuring the company remains competitive.
€¢ Collaborate closely with the marketing team to align PPC campaigns with broader marketing objectives.
€¢ Analyze competitor advertising strategies, identifying opportunities for differentiation and improvement.
€¢ Develop forecasts and budgets for PPC activities, ensuring strategic allocation of resources.
€¢ Provide creative input for ad copy and visual elements to enhance campaign effectiveness.
€¢ Implement strategies to increase brand awareness and visibility across global markets.
€¢ Generate monthly reports detailing key metrics, goal tracking, revenue tracking, and other KPIs.
€¢ Optimize landing pages and ad copy for all PPC campaigns, focusing on conversion rate improvement.
€¢ Build and manage large keyword lists, ensuring comprehensive coverage of relevant search terms.
Experience
3 - 7 Years
No. of Openings
3
Education
Graduate
Role
E-commerce Manager
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
E1/72 , Sector 11, Faridabad (HR)