E Commerce Executive

Job Description

Key Responsibilities:

Client Communication:

€¢ Act as the primary point of contact for clients regarding their Amazon PPC campaigns.

€¢ Regularly update clients on campaign performance, optimizations, and strategy adjustments.

€¢ Provide insights and recommendations to clients to improve their Amazon advertising outcomes.

€¢ Increasing Sellers:

€¢ Develop strategies to attract and onboard new sellers to the platform.

€¢ Work with sellers to optimize their product listings and advertising strategies for maximum visibility

and sales.

€¢ Educate sellers on best practices for Amazon PPC and overall marketplace success.

Campaign Management:

€¢ Develop, implement, and manage PPC campaigns on Amazon Sponsored Products, Sponsored

Brands, Sponsored Display, and Sponsored Brand Video.

€¢ Conduct keyword research and selection for campaigns to ensure optimal targeting and performance.

€¢ Monitor and adjust bids, budgets, and other campaign settings to meet client goals.

Optimization:

€¢ Continuously analyze campaign performance and make data-driven decisions to optimize keywords,

bids, ad copy, and landing pages.

€¢ Implement A/B testing strategies to improve ad performance and conversion rates.

€¢ Utilize tools and platforms to streamline and enhance campaign management and reporting.

Performance Monitoring:

€¢ Track and report on key performance indicators (KPIs) such as ACOS (Advertising Cost of Sales),

TACoS (Total Advertising Cost of Sales), profit margins, and overall ad spend.

€¢ Monitor keyword rankings, daily trends, and competitor activity to maintain a competitive edge.

€¢ Identify opportunities for growth and scaling successful campaigns.

Collaboration:

€¢ Work with other internal teams, including the DSP team, to ensure cohesive and integrated advertising

strategies.

€¢ Stay updated with the latest Amazon Advertising updates, policies, and best practices.

€¢ Share knowledge and insights with team members to foster a culture of continuous improvement.

Qualifications:

€¢ Proven experience in managing Amazon PPC campaigns, with a strong track record of delivering

results.

€¢ In-depth understanding of Amazon€™s advertising platforms, including Sponsored Products, Sponsored

Brands, Sponsored Display, and Sponsored Brand Video.

€¢ Proficiency in using Amazon advertising tools and analytics platforms.

€¢ Strong analytical skills with the ability to interpret data, identify trends, and make informed decisions.

€¢ Excellent communication and client management skills.

€¢ Experience in increasing seller presence and optimizing seller strategies on Amazon.

€¢ Ability to work independently and manage multiple client accounts simultaneously.

€¢ Certifications in Amazon Advertising or related fields.
  • Experience

    1 - 4 Years

  • No. of Openings

    2

  • Education

    Graduate (B.B.A, B.Com)

  • Role

    E Commerce Executive

  • Industry Type

    IT-Hardware & Networking / IT-Software / Software Services

  • Gender

    [ Male / Female ]

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

  • Face interview location

    E1/72 , Sector 11, Faridabad (HR)

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