Farmorigin Agroscience Private Limited

Saharanpur Road, Dehradun

Job Title:Area Sales Manager General Trade (ASM GT)Location:Noida (Sector 63) & Delhi NCRCompany Name:Farmorigin Agroscience Private LimitedBrand:HaldivitaIndustry:FMCG (Biscuits & Namkeen)Salary Package:40,000 per month + Attractive Performance-Based IncentivesJob Summary:Farmorigin Agroscience Private Limited (Brand: Haldivita) is looking for a dynamic and result-oriented Area Sales Manager General Trade (ASM GT) to manage and expand our GT business across Noida & Delhi NCR. The candidate will be responsible for driving sales growth, distributor management, team handling, market expansion, and brand visibility for our Biscuits and Namkeen portfolio.Key Responsibilities:Sales & Business DevelopmentAchieve monthly, quarterly, and annual sales targets for GT channel.Develop and implement effective sales strategies to increase market penetration.Expand distribution network by appointing new distributors and retailers.Ensure proper product availability and visibility across assigned territory.Distributor & Channel ManagementManage and strengthen relationships with distributors and key GT partners.Monitor distributor stock, secondary sales, and ensure timely order execution.Resolve distributor and retailer issues efficiently.Team ManagementRecruit, train, motivate, and monitor Sales Officers/Field Sales Executives.Set daily/weekly targets and track team performance.Conduct regular market visits and joint field working.Market Execution & VisibilityEnsure effective implementation of trade schemes, promotions, and launches.Improve shelf visibility, merchandising, and brand presence.Track competitor activities and share market insights with management.Reporting & AnalysisPrepare daily, weekly, and monthly sales reports.Analyze sales data, market trends, and distributor performance.Ensure accurate reporting and timely MIS submission.Eligibility & Requirements:Education: Graduate (MBA in Sales & Marketing preferred)Experience:36 years of experience in FMCG salesMinimum 2 years as ASM or Sr. Sales Officer in GTProduct Experience: Biscuits, Namkeen, or Food FMCG preferredSkills Required:Strong leadership and team-handling skillsExcellent communication and negotiation skillsMarket planning and execution capabilityStrong analytical and reporting skillsMobility:Mandatory two-wheeler with valid licenseWilling to travel extensively within Noida & Delhi NCRKey Performance Indicators (KPIs):Achievement of sales targetsDistributor productivity and expansionMarket coverage and outlet growthTeam performance and retentionBrand visibility and execution quality

Develop and implement sales strategies to achieve targets in the assigned area.Manage and build strong relationships with distributors to ensure effective product distribution.Conduct regular market visits to understand trends, competitor activities, and opportunities.Achieve sales objectives by effectively managing product distribution and visibility in retail outlets.Provide training and support to distributors and their teams for effective product promotion.Analyze sales data to identify areas for growth and improvement.Resolve issues and concerns raised by distributors promptly.RequirementsMinimum of 3 years of experience in FMCG sales, with a focus on distributor handling.Proven track record of achieving and exceeding sales targets.Excellent communication and interpersonal skills.Familiarity with the Pondicherry market and its dynamics.Strong negotiation and relationship-building skills.

Minimum of 3 years of experience in FMCG sales, with a focus on distributor handling.Proven track record of achieving and exceeding sales targets.Excellent communication and interpersonal skills.Familiarity with the Pondicherry market and its dynamics.Strong negotiation and relationship-building skills.

We are looking for BUSINESS DEVELOPMENT EXECUTIVE- INTERNS for in-house business development activities in order to create long-term value for organization. Work with senior team members to identify and manage requirements. Research and identify new market opportunities. Ability to develop good relationships with current and potential clients. High attention to detail and a focus on fact-based decision-making. Familiarize yourself with all products and services offered by our company. Procuring new clients through systematic research. Systematic research on platforms like Google, LinkedIn, etc.