KRA Description
Inventory Management Ensure accurate stock levels, avoid overstocking/stockouts, manage GRN and returns.
Store Operations Oversee daily activities cleanliness, order, safety, and timely opening/closing.
Team Supervision Manage and motivate staff; ensure productivity and discipline.
Customer Service Ensure high customer satisfaction through timely assistance and product availability.
Sales Support Coordinate with sales team; maintain display and availability of fast-moving items.
Vendor Coordination Liaise with suppliers for timely delivery, quality check, and issue resolution.
Compliance & Reporting Ensure adherence to company SOPs, audits, and timely reporting to management.
Key Performance Indicators (KPI) for Store Incharge
KPI Target/Benchmark
Stock Accuracy Rate >98% (stock physically matches the system)
Shrinkage Rate <1% of total inventory value
Inventory Turnover Ratio Based on industry usually 812 turns annually
Customer Complaint Resolution Time <24 hours
Store Opening/Closing Compliance 100% as per schedule
Sales per Employee Depends on store size tracked monthly
Staff Attendance/Discipline >95% attendance, no more than 1 disciplinary case/month
Audit Score >90% in internal/external audits
Order Fulfillment Rate >95% of orders fulfilled without delay