Social Media Specialist

Job Description

Job Role & Responsibility:— Develop and implement effective social media strategies to enhance brand awareness andengagement across platforms (Facebook, Instagram, LinkedIn, YouTube).— Create and schedule high-quality, engaging content tailored to each platform.— Manage and monitor social media accounts, responding to comments and queries promptly whilemaintaining a professional tone.— Analyze performance metrics and generate reports to assess the effectiveness of campaigns,identifying areas for improvement.— Stay updated on social media trends, tools, and best practices to keep strategies innovative andeffective.— Collaborate with cross-functional teams, including content creators, designers, and marketing, toensure cohesive brand messaging.— Use AI tools for analytics, content scheduling, and social listening to improve efficiency andresults.— Plan and execute paid social media campaigns, optimizing ad performance and budget allocation.Skill & Knowledge:— Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, YouTube) andtheir respective audiences.— Proficiency in using social media management tools (., Hootsuite, Buffer) and analytics tools(Google Analytics, platform-specific insights).— Knowledge of SEO principles and how they integrate with social media strategies.— Ability to interpret data to refine strategies and achieve KPIs.— Creative mindset with excellent writing, editing, and visual content skills.— Knowledge of trends and developments in digital marketing and social media.Social Media Manager Qualification:— Proven experience as a social media or in a similar role.— Bachelor€™s degree in Marketing, Communications, or a related field.— 3-5 years of hands-on experience managing social media platforms.— Certifications in digital marketing or social media strategies are a plus.
  • Experience

    3 - 5 Years

  • No. of Openings

    5

  • Education

    Post Graduate (Post Graduate Diploma)

  • Role

    Social Media Specialist

  • Industry Type

    IT-Hardware & Networking

  • Gender

    [ Male / Female ]

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

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