Job Description

Job Role & Responsibility:

— Develop and implement effective social media strategies to enhance brand awareness and

engagement across platforms (Facebook, Instagram, LinkedIn, YouTube).

— Create and schedule high-quality, engaging content tailored to each platform.

— Manage and monitor social media accounts, responding to comments and queries promptly while

maintaining a professional tone.

— Analyze performance metrics and generate reports to assess the effectiveness of campaigns,

identifying areas for improvement.

— Stay updated on social media trends, tools, and best practices to keep strategies innovative and

effective.

— Collaborate with cross-functional teams, including content creators, designers, and marketing, to

ensure cohesive brand messaging.

— Use AI tools for analytics, content scheduling, and social listening to improve efficiency and

results.

— Plan and execute paid social media campaigns, optimizing ad performance and budget allocation.

Skill & Knowledge:

— Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, YouTube) and

their respective audiences.

— Proficiency in using social media management tools (., Hootsuite, Buffer) and analytics tools

(Google Analytics, platform-specific insights).

— Knowledge of SEO principles and how they integrate with social media strategies.

— Ability to interpret data to refine strategies and achieve KPIs.

— Creative mindset with excellent writing, editing, and visual content skills.

— Knowledge of trends and developments in digital marketing and social media.

Social Media Manager Qualification:

— Proven experience as a Social Media Manager or a similar role.

— Bachelor€™s degree in Marketing, Communications, or a related field.

— 3-5 years of hands-on experience managing social media platforms.

— Certifications in digital marketing or social media strategies are a plus.
  • Experience

    4 - 5 Years

  • No. of Openings

    4

  • Education

    Post Graduate (M.B.A/PGDM)

  • Role

    Social Media Optimization Manager

  • Industry Type

    IT-Hardware & Networking / IT-Software / Software Services

  • Gender

    [ Male / Female ]

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

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