Senior Brand Executive

Aanvii Hearing Solutions Pvt Ltd

Job Description:

· Develop and plan marketing strategies for the assigned brands.

· Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sale marketing, etc.

· Create, direct and monitor product launch thematic advertising, advertorial, editorial approval, and joint promotion with PR partners and third parties.

· Co-work with respective trade channels for promotional mechanisms, special offers, in-store displays, and POS materials.

· Plan, monitor, and review the marketing budget.

· Plan and execute new product launches.

· Conceptualize and initiate digital and social media campaigns through working with various digital agencies.

· Responsible for planning and delivering innovative content across all social media platforms.

· Responsible for content creation including design and copywriting for digital ads and related marketing collaterals.

· Measure and report the performance of all digital marketing campaigns.

· Monitor competitor's activities through print, TVC advertisements, and data analysis, as well as current market performance and trends.

Experience : 3 - 6 Years

No. of Openings : 2

Education : Any Bachelor Degree

Role : Brand Executive

Industry Type : Hospitals / Medical / Healthcare Equipments

Gender : Female

Job Country : India