Online Advertising (Ads) Specialist

Vocally

duties/responsibilities: 

-strategize, execute, monitor, and manage campaigns across multiple platforms such as google adwords, facebook ads manager, and google shopping ads

-oversee growth in performance to meet client’s business goals and strategies.

-manage the platform’s daily budgets, billing reconciliation, and spend pacing in adherence to allocations and desired return

-map ad formats to advertising objectives

-plan and optimize landing page testing

-report on key performance indicators and lead generation initiatives

-create eye-catching and informative pay-per-click text ads as well as continuously implement text ads – a/b testing.

-collaborate with marketing teams to discover, test data-driven ways to optimize performance

-build budget recommendations & media plans

-document campaign evolution to monitor the overall performance and identify best practices.

-present account reviews internally as well as to clients over client reporting calls.

-explore new opportunities to grow campaigns more efficiently and effectively

-ensure a data-led approach to all activity, creating a clear test & learn strategy

required skills/abilities:

-at least 2 years of experience in running media campaigns within an agency or affiliate environment.

-3+ years of relevant experience with focus on content development & marketing

-bachelor’s degree or diploma in digital marketing.

-have previous experience of handling ad campaigns.

-have strong liaising, reporting and communication skills.

-have a strong working knowledge of google adwords, social media ads, programmatic, app-install and native banner ads.

-expertise in creating content for different digital platforms.

-strong organizational and analytical skills, and a very good eye for detail.

-a good, confident grasp of the ms office suite, excel in particular

-a good head for numbers and working with large sets of data

-a good understanding of business, b2b and b2c models

-a strong desire to compete and a drive to succeed

• Experience

  2 - 5 Years

• No. of Openings

  1

• Education

  Any Bachelor Degree

• Role

  Online Advertising (Ads) Specialist

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Home