- Develop and implement marketing strategies: The marketing executive will be responsible for creating and executing effective marketing strategies to promote products or services and increase brand awareness.
- Conduct market research: The candidate will need to conduct market research to identify target markets, customer needs, and competition to tailor marketing strategies accordingly.
- Manage marketing campaigns: The marketing executive will oversee the planning, execution, and monitoring of marketing campaigns across various channels to reach the target audience effectively.
- Generate leads and drive sales: The candidate will be expected to generate leads through various marketing initiatives and work towards converting leads into sales to achieve revenue targets.
- Create marketing communication: The candidate will be responsible for creating compelling marketing communication materials, including brochures, presentations, and advertisements, to engage customers and promote the brand effectively.
Required Skills and Expectations:
1. Strong direct marketing skills to effectively reach and engage target audiences.
2. Excellent presentation skills to communicate marketing strategies and ideas effectively.
3. Ability to work in a fast-paced environment and meet deadlines.
4. Good communication and interpersonal skills to collaborate with internal teams and external partners.
5. Knowledge of field marketing techniques to implement successful on-ground marketing activities.