the marketing general manager (mgm) is responsible for developing and executing comprehensive marketing strategies that drive brand growth, market share, and revenue. this role oversees all aspects of marketing, including brand management, digital marketing, advertising, public relations, product marketing, and customer engagement. the mgm leads a team of marketing professionals and works cross-functionally with sales, product development, and operations to achieve business objectives.
strategic leadership
develop and implement the companys overall marketing strategy aligned with business goals.
lead market research, competitive analysis, and customer insights to identify growth opportunities.
define and manage the companys brand positioning, messaging, and visual identity.
prepare and manage the annual marketing budget and ensure optimal roi on all marketing initiatives.
marketing operations
oversee the execution of integrated marketing campaigns across multiple channels (digital, print, events, pr, etc.).
drive digital transformation and ensure a strong online presence through seo, sem, social media, and content marketing.
collaborate with product teams to develop go-to-market strategies for new products or services.
manage external agencies, vendors, and media partners.
team management
build, lead, and mentor a high-performing marketing team.
set performance goals, provide coaching, and monitor individual and team achievements.
foster a culture of creativity, innovation, and accountability.
performance and analytics
establish key performance indicators (kpis) and track campaign performance.
analyze marketing metrics to measure success and inform strategic decisions.
present regular reports and insights to senior leadership.
qualifications:
education
bachelors degree in marketing, business administration, communications, or related field (masters preferred).
experience
812 years of progressive experience in marketing leadership roles.
proven experience in developing and implementing successful marketing strategies.
strong background in digital marketing and brand management.
experience managing budgets and marketing teams.
skills
strategic thinking and analytical abilities.
strong leadership, communication, and interpersonal skills.
proficiency in marketing software and analytics tools (., google analytics, crm, social media management tools).
creativity with a data-driven mindset.
key competencies:
visionary leadership
business acumen
customer orientation
decision-making and problem-solving
collaboration and influence
if you are interested please contact us:
Experience
1 - 5 Years
No. of Openings
10
Education
B.B.A, M.B.A/PGDM [Marketing]
Role
General Manager Marketing
Industry Type
Real Estate / Property / Construction
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Bhanu Street, beside Chennai shopping mall, Daba gardens, Visakhapatnam.