Digital Marketing Specialist

Adsa Exportex

1. Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns

2. Manage an organization's website and maintain it, keeping best practices in mind

3. Analyze digital data to draw key recommendations around website optimization

4. Coordinate with sales team to create marketing campaigns

5. Prepare emails to send out to customers

6. Monitor key online marketing metrics to track success

7. Create and maintain online listings across e-commerce platforms

8. Ensure that the brand message is consistent

9. Plan and direct marketing campaigns

10. Work with various content formats such as blogs, videos, audio podcasts, etc

11. Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

12. Optimize content for the website and social media platforms

13. Preparing accurate reports on our marketing campaigns overall performance.

14. Designs, builds, and maintains our social media presence.

15. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

16. Identifies trends and insights and optimizes spend and performance based on the insights.

17. Brainstorms new and creative growth strategies through digital marketing.

18. Plans, executes, and measures experiments and conversion tests.

19. Collaborates with internal teams to create landing pages and optimize user experience.

20. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

21. Identifies critical conversion points and drop off points and optimizes user funnels.

22. Implement and analyze performance metrics

23. Execute new and creative collaborations among technologies and platforms

24. Provides thought leadership and perspective for adoption where appropriate.

Experience : 2 - 6 Years

No. of Openings : 1

Education : Any Bachelor Degree, Post Graduate Diploma

Role : Digital Marketing Specialist

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India