Digital Marketing Specialist

Capital Street FX

Manage the external Online marketing agency engagements to ensure these engagements are fully delivered as per contractual agreement. Develop quality written marketing content.

Monitor all Online marketing campaigns to ensure campaign returns maximum ROI.

Optimize online marketing campaigns.

Quality assure and correct all company marketing collateral developed both internally and externally.

Liaise with the web site developer to ensure the correct maintenance of the website. Optimize ranking of the website through SEO service providers.

Managing various digital marketing channels . website, SEO, SEM, Social Media Experience in managing Facebook, LinkedIn, Twitter, Google+ and other social networking accounts.

Working knowledge of SEO on-page and off-page strategies and techniques. Ensures proper distribution of different mailers. Coordinate with different publishing house and media, force-branding. Initiate promotional Grow organic search traffic, and associated revenue.

Provide ongoing keyword research for search engine optimization and provide to cross-functional teams including Marketing, Merchandising, and Site Operations.

Support the Content Team with keyword trend data used in the content strategy for the blog and promote SEO best practices. Utilize internal tools to provide on-page optimizations of category pages and create internal linking strategy.

Create effective external linking strategies.

Provide reporting and analytics reports on performance as well as uncovering potential issues.

Web-analytics tools skills (especially: Google Analytics, Google AdWords, Google webmaster tool).

Experience in managing Google AdWords budget planning, campaigns creation, and ongoing management to yield maximum ROI.

Understanding of designing software. Adobe, Photoshop, Corel draw, Flash etc.

Experience in WordPress, html, CS4, CSS.

Understanding of HTML email design, best practices, and inbox deliverability.

Experience : 1 - 2 Years

No. of Openings : 2

Education : Any Bachelor Degree

Role : Digital Marketing Specialist

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India