Urgent Requirement for Digital Marketing Manager

Prime Star HR

Roles & Responsibilities

The candidate will lead digital marketing initiatives, establish positioning, identify target audiences, and develop marketing plans with objectives across different channels and segments, creating a strategic framework to set and evaluate goals for every campaign.

Responsible to drive high-quality user acquisition (predominantly Facebook, Instagram, Google SEM, etc)

Oversees a team of Digital marketing & ORM executives that lead the creation and execution of strategic deliverables.

Establish processes for monitoring, measurement and optimization of performance marketing metrics that correlate to business.

Use data and analytics to drive excellence across all acquisition channels; design and develop reports and dashboards to analyze, forecast, track and communicate key metrics.

Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC

Drive digital marketing efficiencies through continuous communication testing, trying different formats and platforms

Research competition, investigate and set benchmarks and deliver on strategies for improvement.

Curate insights from FB Business Manager, Google Analytics, Google Ads manager and other analytics platforms

The candidate will be working directly with business teams to develop and execute omni channel campaigns leveraging email and paid strategies.

Experience : 3 - 4 Years

No. of Openings : 10

Education : Professional Degree, Any Bachelor Degree

Role : Digital Marketing Manager

Industry Type : Manufacturing / Production / Quality

Gender : [ Male / Female ]

Job Country : India