job summary:
educate u is seeking a skilled digital marketing specialist to manage end-to-end digital marketing processes. the ideal candidate will develop, implement, and optimize strategies to increase brand awareness, drive traffic, and generate leads.
key responsibilities:
strategy development: create and execute integrated digital marketing plans aligned with business goals.
content creation: develop, manage, and optimize engaging content for various digital platforms.
seo/sem: conduct keyword research, implement seo strategies, and manage ppc campaigns.
social media: develop and execute social media strategies to enhance brand presence and engagement.
email marketing: design and optimize email marketing campaigns, manage lists, and analyze performance.
analytics: track and report on kpis using tools like google analytics; optimize campaigns based on data insights.
campaign management: oversee digital marketing projects, ensuring timely delivery and budget adherence.
collaboration: work with cross-functional teams to ensure cohesive messaging and branding.
required skills and qualifications:
bachelor's degree in marketing, communications, or a related field.
3+ years of experience in digital marketing.
proficiency in digital marketing tools (google analytics, google ads, etc.).
strong knowledge of seo/sem, social media, email marketing, and content marketing.
excellent analytical, communication, and project management skills.
creative thinking and problem-solving abilities.
preferred qualifications:
experience with graphic design tools (adobe creative suite, canva).
knowledge of html/css and cms (wordpress).
relevant certifications (google analytics, google ads).
what we offer:
competitive salary and benefits.
professional growth opportunities.
collaborative work environment with flexible hours and remote work options.