Digital Marketing Executive

Epsilon Consultant

We are looking for an experienced Digital / Performance Marketing Executive with minimum 2 Years of relevant experience to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

Assist in the formulation of strategies to build a lasting digital connection with consumers

Plan/Execute and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, LinkedIn, YouTube etc.)

Launch optimized online ads through Google Ads and other media to increase company and brand awareness

Be actively involved in SEO efforts (keyword, image optimization etc.)

Prepare online newsletters and promotional emails and organize their distribution through various channels.

Provide creative ideas for content marketing and update website

Collaborate with designers to improve user experience

Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Tag manager, Google play console, iTunes Console etc.)

Prepare and manage a digital marketing budget

Requirements

Proven experience as Digital Marketing Executive or similar role

Good knowledge of all different digital marketing channels

Good knowledge and experience with online marketing tools and best practices

Excellent understanding of digital marketing concepts and best practices

Working knowledge of ad serving tools.

Perfect knowledge of web analytics tools (. Google Analytics, Net Insight, We

Experience : 2 - 4 Years

No. of Openings : 2

Education : B.C.A, B.B.A, B.Tech/B.E, M.C.A, M.B.A/PGDM, M.Tech

Role : Digital Marketing Executive

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India