- implement digital marketing activities across a broad range of digital marketing channels (seo, sem, social media, email, mobile, youtube channels)
- manage and maintain the company's owned media including websites, mobile apps, and email
- manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- manage social media marketing campaigns
- manage digital advertising campaigns (sem, display, social, programmatic)
- manage seo campaigns
- set up conversion, pixel, and event tracking on the website and across various digital platforms
- conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- analyse digital marketing analytics reports and share insights with the team to develop optimisation plans
- stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
- regularly manage promotions in e-commerce portals and product listing on amazon, flipkart, etc.
- work on ppc ads on e-commerce portals
- communicate with marketplaces to resolve operational issues
- implement the business strategy and understand the marketplace
- assist in the formulation of strategies to build a lasting digital connection with consumers and company presence on social media (linkedin, twitter, face book etc.)
- launch optimized online adverts through google ad words, face book etc. to increase company and brand awareness
- be actively involved in seo efforts (keyword image optimization etc.)
- prepare online newsletters and promotional emails and organize their distribution through various channels
- provide creative ideas for content marketing and update website
- measure the performance of digital marketing efforts using a variety of web analytics tools (google analytics, web trends etc.)
- updating online marketing trends
- maintain partnerships with media agency & vendors
Experience
0 - 2 Years
No. of Openings
10
Education
Diploma, Any Bachelor Degree
Role
Digital Marketing Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
Female
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office