Digital Marketing Executive

Tainwala Personal Care Products Pvt. Ltd.

About Us:

We pioneered the concept of wet wipes in India and are now the leading producer of wet wipes and dry tissues in the country. Ever since our beginning in 1986, we have focused on manufacturing high quality personal care products to keep India cool, clean and fresh. At Tainwala, we are constantly innovating to cater to your comfort and cleanliness. Over the years we have established 6 brands Fresh Ones, Baby Fun, Kotton, Black & White, Taina, and Casper to tailor our products for a larger demographic.

Responsibilities:

Assist in the formulation of strategies to build a lasting digital connection with consumers

Plan and monitor the ongoing company presence on social media (Twitter, Facebook, YouTube etc.)

Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness

Be actively involved in SEO efforts (keyword, image optimization etc.)

Prepare online newsletters and promotional emails and organize their distribution through various channels

Provide creative ideas for content marketing and update website

Collaborate with designers to improve user experience

Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.)

Acquire insight in online marketing trends and keep strategies up-to-date

Maintain partnerships with media agencies and vendors

Requirements and skills:

Proven experience as Digital Marketing Executive or similar role

Understanding of digital marketing concepts and best practices

Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM

Working knowledge of ad serving tools

Perfect knowledge of web analytics tools (., Google Analytics etc.)

Skills and experience in creative content writing

Analytical mindset and critical thinking

Excellent communication and interpersonal skills

Interested candidate may apply to this posting

Regards,

Kinjal Patel

HR Manager

Experience : 1 - 3 Years

No. of Openings : 1

Education : B.Com

Role : Digital Marketing Executive

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : Male

Job Country : India