job title: digital marketer
job description: the candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services. the candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.
key responsibilities:
• develop marketing strategies that align with the organization's business goals • manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
• measure and report on the performance of digital marketing campaigns, and assess against goals (roi and kpis)
• conduct market research and analyze trends to identify new opportunities and improve campaign performance
• collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
• stay up-to-date with emerging digital marketing trends and technologies
qualifications:
• master's degree in marketing, communications, or related field
• x+ years of experience in digital marketing or related field
• strong understanding of digital marketing channels, including seo, ppc, social media, email marketing, and display advertising
• proficient in marketing automation tools
• excellent analytical skills and experience with web analytics tools (., google analytics)
• strong project management skills
• excellent written and verbal communication skills