mandatory skills:
• basic understanding of adobe analytics (former site catalyst) or google analytics.
• analytical skills to understand the intricacies of the data and visualization.
• proficient in microsoft excel.
• excellent communication skills.
desired skills:
• basic understanding of java script, j-query and html languages.
• microsoft powerpoint presentations.
• microsoft excel vba (visual basic).
• understanding on tag management systems.
what you’ll be responsible for:
- monitor the site performance on a daily basis.
- understand user behaviour and create actionable dashboards.
- create and maintain daily/weekly/monthly reports.
- analyse and audit data to generate dashboards.
- measure and report performance of marketing campaigns, gain insight and assess against goals.
- hands-on knowledge with user behaviour tracking systems and methodologies.
- identifying key needs or gaps and provide leadership to close those gaps.
challenges (also responsible) you’ll be facing in the role:
- understand client requirement and create ad hoc requests.
- provide meaningful insights from data to make operational and strategic decisions for clients.
- understands the various technologies being used in the digital transformation space.
- should possess data visualization skills to help build interactive reports.
- independent and proactive self-starter.