BTL Marketing
• Organize and execute all BTL activities including local events (in-store camps, neighbourhood camps)
• Ensure that monthly promotions and store communication elements are carried out according to the
check list
• Plan BTL activation to increase footfalls/ABV
• Place inserts in catchment areas and conduct door-to-door campaigns
• Follow a checklist for any new store openings and coordinate with the Head Office for any assistance
• Create weekly and monthly reports and share them with regional heads and HO teams
• Execute community connect programs in accordance with SOP
• Participate in BTL activities with Apollo BUs (hospitals)
• Monitor and maintain budgets
Experience
2 - 5 Years
No. of Openings
2
Education
Graduate
Role
BTL Marketing Executive
Industry Type
FMCG / Retail
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office