Pl find JD as follows ::- Establishing short / long term budgets in tune with the corporate strategies for achieving business targets. Business planning /forecasting for assessment of revenue potential in business opportunities. Analysing & reviewing the market response/ requirements and communicating the same to the sales teams for accomplishment of the business goals. Overseeing complete business operations with accountability of profitability, forecasting monthly/annual sales targets & executing them in a given time frame. Strategizing the long term as well as short term business directions of the region to ensure maximum profitability in line with organizational objectives. Taking care of the sales & marketing operations with focus on achieving sales growth. Identifying new streams for revenue growth & developing plans to build consumer preference. Handling sales promotional activities for new products while ensuring their availability, timely distribution and market development. Identifying prospective clients, generating business from new accounts and developing them to achieve consistent profitability.