Search Engine Optimization Expert Fresher Jobs in Kolkata

Education and Experience: A bachelor's degree in marketing, communications, business, or a related field is required. Candidates with relevant experience in digital marketing, such as managing social media accounts, developing content strategies, or running online advertising campaigns.Technical Skills: Candidates should have a strong understanding of digital marketing channels, including social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and website analytics. Knowledge of tools like Google Analytics, Google Ads, Facebook Ads, and email marketing is required.Creative Skills: Candidates should be able to develop and execute creative content strategies that engage audiences and drive conversions. Candidates should have excellent writing skills and be able to develop visual content, such as graphics and videos.Analytical Skills: Candidates should have a data-driven mindset and be able to analyze website traffic, campaign performance, and customer behaviour to optimize marketing strategies.Communication Skills: Strong communication skills is essential, as you will need to collaborate with cross-functional teams and communicate complex marketing concepts to stakeholders.Flexibility and Adaptability: Digital marketing is a constantly evolving field, so candidates should be able to adapt to new trends, technologies, and strategies quickly.Certification: Candidates with certifications in digital marketing, such as Google Ads or HubSpot Inbound Marketing, may have an advantage in the job market.

We are looking for an enthusiastic Digital Marketing Assistant to be a part of our Marketing team. You will be coordinating with the Digital Marketing Manager and the other team members for undertaking all promotional activities. You will be responsible for creating content for the companys social media and web pages, besides, analyzing the online metrics. You will also be conducting surveys, questionnaires and monitoring the subscriber count on a regular basis. Moreover, you should be able to optimize the companys website to make it SEO friendly. Managing all e-communications, online listings and contacting media professionals for advertisement campaigns will also be a part of your job role. Responsibilities Assisting the Sales and Marketing departments with campaigns and events Understanding Business and Competitors' marketing strategy. Performing administrative tasks such as updating databases and spreadsheets Conducting market research and developing effective marketing strategies Creating engaging and SEO friendly content for the companys website, social media pages and for press releases Coordinating with the Digital Marketing Head to schedule all marketing activities Preparing and conducting surveys/questionnaires to gather consumer feedback Communicating with clients and affiliate partners Ensuring proper portrayal of brands image and tone Conducting research on latest market trends and keywords Drafting marketing emails Maintaining the companys all social media accounts Analyzing and tracking online marketing metricsRequirements Bachelors degree in Marketing or related field Strong computer skills Ability to work under pressure Excellent communication and organizational skills Ability to conduct in-depth research Familiarity with different social media platforms like Facebook and LinkedIn Ability to work for flexible hours Excellent networking skills Ability to work in a competitive environment

Job Title- Web Designer cum digital marketerJob Code- JOB004JOB Description In search of a competent, talented web designer cum digital marketer with amazing user experiences, an eye for clean and artful web designs, and also has superior user interface design skills. Possess the ability to transform highlevel requirements into interactive, intuitive, functional designs and artifacts. Skilled and proficient at growing the companys presence in multiple digital channels. We are looking for an ambitious, energetic one who can take responsibility to change the business spectrum from tech to marketing to the next level.Responsibilities-:1. Plans and executes all web, SEO/SEM, database marketing, email marketing social media, and display advertising campaigns2. Designs, builds as well as maintains our social media presence3. Brainstorms new and creative growth strategies through digital marketing4. Conceptualizing website designs ideas, bringing simplicity and user-friendliness5. Quality to present and defend designs and key deliverables to peers and clients6. Establish goals and priorities for increasing customer loyalty and building a better brand7. Collaborates with internal teams to create landing pages and optimize user experience8. Know your audience strategy . He/she must look at the demographics that is being targeted as audience plays an integral part in the look and function of the website9.Measures and reports performance of all digital marketing campaigns and provides thought leadership and perspective Requirements: Full grasp on the English language is a must Demonstrable graphic design skills with a strong portfolio Proficiency in Photoshop, Illustrator, InDesign, Dreamweaver, Corel Draw, and other visual design and wire-framing tools Excellent visual design skills with sensitivity to user interaction Up to date with the latest web designs