As a Digital Marketing Executive, your responsibilities will include:Social Media Management: Assist in creating and scheduling social media posts across platforms (Facebook, Instagram, Twitter, LinkedIn, etc.). Monitor engagement, respond to comments, and track social media metrics.Content Creation: Support the creation of digital content, including blog posts, infographics, and videos. Work with the team to brainstorm new content ideas and campaigns.SEO Optimization: Help with on-page and off-page SEO activities, including keyword research, optimizing content, and assisting in backlink strategies to improve organic search rankings.Email Marketing: Assist in creating and sending out email campaigns, segmenting email lists, and analyzing open and click-through rates.Paid Advertising: Support the management of paid search campaigns (Google Ads, Facebook Ads, etc.). Assist with budget tracking and ad performance analysis.Analytics & Reporting: Regularly monitor and report on the performance of digital marketing campaigns using tools like Google Analytics, social media insights, and email marketing dashboards.Market Research: Conduct competitor and market research to identify new trends and opportunities for digital marketing initiatives.Campaign Coordination: Assist in planning and executing digital marketing campaigns from conception to completion, ensuring timelines and deliverables are met.