Responsible for creating, managing, and optimizing digital campaigns like Google ad words, Facebook, SEO, etc.- Responsible for creating content for newsletter, e-mailers etc.- Responsible for writing unique ad copies, and content for the brand.- Should be able to generate leads for admissions and franchise through various digital campaigns.- Responsible for social media audit for all the schools across the South Asia region.- Ideate and Create Weekly/Monthly calendars for Facebook, Instagram, and LinkedIn.- Lead extraction and distribution to the schools.- Responsible for preparation of monthly newsletter.- Responsible for SEO activities to generate organic traffic for the website.-Responsible for forecasting, and executing the digital marketing strategy for brand as well as for business partners.