Starcap Wellness Pvt Ltd

Delhi

1. Develop and implement the strategy for the development and management of the E-commerce business / channel.2. Responsible for the development and performance of the online business working with key people within the organization as well as external 3rd party agencies working to aggressive growth targets on an annual basis.3. Development and execution of the online marketing activities to drive the business. Allocation and presentation of merchandise within the E-Commerce site4. Budget management for the online channel.5. Overseeing product offer and merchandising. Ensuring sales are maximized and content delivered effectively6. Ensuring constant update of new technologies and strategies to ensure the brand remains at the forefront of online arena7. Produce revenue, unit and gross profit and operating cost targets annual budget8. Prepare and execute planning calendar for each season, promotions and mailer campaigns9. Set KPI benchmarks from analytics and competitive analysis10. Ensure all information of product is current and accurate11. Manage and monitor orders, sales and shipments12. Monitor sales, stock and gross margin report by division, Concept and product group for review.

Analyze brand positioning and consumer insights Shape and communicate our vision and mission Translate brand elements into plans and go-to-market strategies Manage a team of marketing people working on brand initiatives Lead creative development to motivate the target audience to take action Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market trends, research consumer markets and competitors activities Oversee new and ongoing marketing and advertising activities Monitor product distribution and consumer reactions Devise innovative growth strategies Align the company around the brands direction, choices and tacticsMust worked in FMCG