Shemaroo Entertainment

Mumbai, Maharashtra

Dear Candidates,This opportunity is for a well reputed edtech company in mumbaiJob Description: and executing Digital Marketing strategy to meet key marketing objectives. Growth Planning Hacking for Lead Generation (primary objective) and Brand Building. Nurturing Digital Marketing team across Search (both organic and paid), social media, Inbound, Affiliate and Email Marketing Partnering with cross functional teams as and when required for effective campaign planning and analysis. Monitoring the integrated digital marketing campaigns from concept to execution for effective brand development Ensuring goal-based tracking of Cost per Transaction and Cost per Click Reviewing metrics like traffic and leads to formulate proactive plans. Defining Metrics, measuring, analysing, and continuously improving performance through relevant reports Strategize to use multi-platform digital marketing spends. Media planning & digital strategy for executive education courses for global markets Management of paid media execution, in line with target yields and spend levels. Collaborate with Sales leaders to develop an optimal lead contact and conversion strategy for the sales team, with alignment on sales contact strategy. Team management of digital marketeers Strong analytical skills and data-driven thinking Managing Marketing and Sales team across the US and India. Creating, managing, and optimizing multi-channel acquisition campaigns that raise awareness of the company, drive traffic of qualified international students to our website, demonstrate our products leadership in the market, and optimize sales conversion. Managing company's partnership strategy, which encompasses universities, education industry partners and potentially employers looking to recruit international students. Setting, analyzing, and monitoring channel goals, and adjusting strategy accordingly.

Dear Candidates,This opportunity is for a reputed old media company Analytical Thinking:- Should be able to structure problems and come up with actionable solution- Should be able to create data driven analysis and evidence to support own point of view whileexhibiting a comfort with data- Should conduct regular analysis of the various metrics and derive insights for the businesses- Should convey messages logically, simply, succinctly, does not digress; is in command of themessage- Proactively recognizes a need and takes accountability for implementing an improvement and/orchange; looks for opportunities to mobilize others to implement new solutions2) Managing Internal & External Stakeholders:- Fosters positive relationships with peers, partners, stakeholders and counterparts to contribute tothe establishment of a cooperative work environment3) Collaborating with Cross Functional Teams:- Should execute projects and initiatives in collaboration with cross-functional teams within theorganization- Builds camaraderie amongst the team and encourages active participation