Hyntrixx Technological and Educare Solutions

Singasandra, Bangalore

Job DescriptionMarketing Executive EdTechCompany: Hyntrixx Technological and Educare SolutionsDepartment: Marketing & GrowthEmployment Type: Full-TimeLocation: On-site / HybridAbout the CompanyHyntrixx Technological and Educare Solutions is an emerging EdTech organization focused on delivering high-quality training, certification programs, and career-oriented education for students and working professionals across multiple domains.Role OverviewWe are looking for a result-driven Marketing Executive who can help expand the companys student reach, generate quality leads, and build brand visibility in the education sector. The candidate will be responsible for executing marketing strategies, managing campaigns, and driving enrollments.Key Responsibilities1. Digital Marketing & Lead GenerationPlan and execute digital marketing campaigns across platforms (Google Ads, Meta Ads, LinkedIn).Generate qualified leads for training programs and certification courses.Manage SEO, SEM, and online promotion strategies.2. Campaign ManagementDesign and execute marketing campaigns for course launches and student enrollments.Monitor campaign performance and optimize for better conversions.3. Social Media & BrandingManage the companys social media presence across LinkedIn, Instagram, and other platforms.Develop content strategies that increase brand visibility and engagement.4. Partnerships & OutreachBuild partnerships with colleges, training institutes, and corporate partners.Coordinate with the Business Development team for student acquisition.5. Market ResearchConduct competitor analysis and identify emerging EdTech trends.Provide insights to improve course positioning and marketing strategy.6. Analytics & ReportingTrack campaign performance using analytics tools.Prepare weekly and monthly marketing performance reports.Required SkillsDigital Marketing (SEO, SEM, Social Media Marketing)Lead Generation & Funnel OptimizationContent MarketingCampaign Planning & ExecutionMarket Research & Data AnalysisStrong Communication and Presentation SkillsQualificationsBachelors degree in Marketing, Business Administration, or related field13 years of experience in Marketing / EdTech / Education IndustryFreshers with strong digital marketing skills may also apply.Preferred SkillsExperience with Google Ads / Meta AdsKnowledge of CRM tools and marketing automationExperience in education or EdTech sectorKey Performance Indicators (KPIs)Lead generation targetsStudent enrollment conversion rateCampaign ROIBrand reach and engagement growthCompensationCompetitive salary + performance incentivesGrowth opportunities in the EdTech industry