Cnerg Foods Ltd

Cadell Road, Mumbai

Job Responsibilities for Digital Marketing ExecutiveHere is a list of the duties for which a digital marketing executive will be responsible: Plan all the SEO, web, social media, email and display marketing campaigns for the marketing team.Allocate specific budgets to each marketing role and divide the marketing campaigns over a period of time and among the marketing teamCollection and interpretation of data from various marketing campaigns and analysis of that dataIdentification of trends and communication of these trend insights to the respective groupsPlanning, executing and measuring the conversion rates from digital marketing campaignsIdentifying crucial customer conversion points and drop off points that maximizes user funnelsBeing up to date with emerging technologies and use of them to maximize outputPeriodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicatorsBrainstorming new digital marketing platforms and ways to capture customer attentionCreating, proofreading and editing for various digital marketing content to ensure consistency in brandingCreating, proofreading and editing for various marketing sources to ensure consistency in brandingDigital Marketing Executive SalariesThe average salary for a digital marketing executive is USD 5,732 per month.The salaries vary over geographies, responsibility portfolio and company and operations size and the candidates previous experiences and success of marketing projects.

Digital Marketing Executive duties and responsibilitiesBuild, plan and implement the overall digital marketing strategyManage the strategyManage and train the rest of the teamStay up to date with the latest technology and best practicesManage all digital marketing channelsMeasure ROI and KPIsPrepare and manage a digital marketing budgetOversee all the company's social media accountsManage and improve online content, considering SEO and Google AnalyticsBuild an inbound marketing planForecast sales performance trendsMotivate the digital marketing team to achieve goalsMonitor competition and provide suggestions for improvement.Familiarity with web designSense of ownership and pride in your performance and its impact on a companys successCritical thinker and problem-solving skillsTeam playerGood time-management skillsGreat interpersonal and communication skillsBSc degree in Marketing, Digital technologies or relevant field

Roles and ResponsibilitiesAssist the team in the development of the overall digital marketing strategyImplement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)Manage and maintain the companys owned media including websites, mobile apps, and email/CRM softwareManage the creation of relevant and engaging digital content for publishing onto various digital platformsManage social media marketing campaignsManage digital advertising campaigns (SEM, Display, Social, Programmatic)Manage SEO campaignsSet up conversion, pixel, and event tracking on the website and across various digital platformsConduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversionsAnalyze digital marketing analytics reports and share insights with the team to develop optimization plansStay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

CEO responsibilities include:Developing high quality business strategies and plans ensuring their alignment with short-term and long-term objectivesLeading and motivating subordinates to advance employee engagement develop a high performing managerial teamOverseeing all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission.Make high-quality investing decisions to advance the business and increase profitsEnforce adherence to legal guidelines and in-house policies to maintain the companys legality and business ethicsReview financial and non-financial reports to devise solutions or improvementsBuild trust relations with key partners and stakeholders and act as a point of contact for important shareholdersAnalyze problematic situations and occurrences and provide solutions to ensure company survival and growthMaintain a deep knowledge of the markets and industry of the company.Requirements and skillsProven experience as CEO or in other managerial positionExperience in developing profitable strategies and implementing visionStrong understanding of corporate finance and performance management principlesFamiliarity with diverse business functions such as marketing, PR, finance etc.In-depth knowledge of corporate governance and general management best practicesAn entrepreneurial mindset with outstanding organizational and leadership skillsAnalytical abilities and problem-solving skillsExcellent communication and public speaking skillsMSc/MA in business administration or relevant field

Strong interpersonal skills. Must be able to negotiate and problem-solve.Knowledge of current marketing and advertising trends and best practices.Strong oral and written communication skills.Proficient in programs including PowerPoint, MS Office and Excel.Strong leadership and decision-making skills.Demonstrable business acumen and a deep understanding of business sales processes.Educating customers about our business solutions.Cold-calling, generating new leads and prospecting accounts.Closing customer contracts and generating new sales.Using Salesforce automation tools to track progress and report goals.Analyzing consumer needs and developing innovative solutions.Managing team members and facilitating collaboration in the workplace.