Roles & Responsibilities and Duties: Develop a growth strategy focused both on financial gain and customersatisfaction Conduct research to identify new markets and customer needs Arrange business meetings with prospective clients Promote the companys products/services addressing or predicting clientsobjectives Keep records of sales, revenue, invoices etc. Provide trustworthy feedback and after-sales support Build long-term relationships with new and existing customers Develop entry level staff into valuable salespeople Develop strategies and tactics to get the word out about our company anddrive qualified traffic to our front door Deploy successful marketing campaigns and own their implementationfrom ideation to execution Experiment with a variety of organic and paid acquisition channels likecontent creation, content curation, pay per click campaigns, eventmanagement, publicity, social media, lead generation campaigns,copywriting, performance analysis Produce valuable and engaging content for our website and blog thatattracts and converts our target groups Build strategic relationships and partner with key industry players,agencies and vendors Prepare and monitor the marketing budget on a quarterly and annual basisand allocate funds wisely Oversee and approve marketing material, from website banners to hardcopy brochures and case studies Measure and report on the performance of marketing campaigns, gaininsight and assess against goals Analyze consumer behaviour and adjust email and advertising campaigns accordingly.