Bakers Agri food pvt ltd

Kanpur, Uttar Pradesh

Key ResponsibilitiesSales IntelligenceAnalyze sales performance by channel, region, SKU, and customerTrack distribution, numeric & weighted coverage, and availabilityMonitor price, promotions, and competitor activitiesSupport sales forecasting and target settingDevelop dashboards and reports for leadership and field teamsMarketing & Consumer IntelligenceAnalyze consumer trends, shopper behavior, and brand performanceMeasure effectiveness of promotions, campaigns, and launchesSupport pricing, pack architecture, and portfolio optimizationConduct post-campaign ROI and promo effectiveness analysisMarket & Competitive IntelligenceTrack market share using syndicated data (Nielsen, Kantar, etc.)Monitor competitor pricing, launches, promotions, and distributionIdentify growth opportunities and whitespace in the marketCollaboration & StrategyPartner with Sales, Marketing, Trade Marketing, Finance, and Supply ChainTranslate insights into clear recommendations and action plansSupport annual planning, S&OP, and commercial strategyKey KPIsSales growth & market share improvementForecast accuracyPromotion ROIDistribution & availability metricsSpeed and quality of insights deliveredRequired Skills & QualificationsBachelors degree in Business, Marketing, Economics, or related field37 years experience in FMCG sales analytics, marketing analytics, or BIStrong analytical and storytelling skillsAdvanced Excel; experience with Power BI / Tableau preferredExperience with syndicated data (Nielsen, IRI, Kantar, etc.)Strong stakeholder management and communication skillsPreferredMBA or advanced analytics certificationExperience across multiple FMCG channels (GT, MT, E-commerce)Knowledge of CRM and trade promotion management tools

Quality products, process , HACCP,CCP process control,cost control