Anlage Infotech

Noida Sector 62

Responsibilities:- Develop and execute strategies to promote company platform in transportation, delivery, retail, CPG, food and beverage and other similar industries and generate enterprise leads.- Build and follow the content/editorial calendar to stick to industry standard content marketing and amplification process to increase qualified audience properties like blog posts, whitepapers, eBooks, reports, webinars, infographics, videos, emails, and case studies.- Scale social media presence across all the platforms, identify trends and insights, and optimize spend and performance based on the insights. Preferable own an active social media profile and build a leadership brand around him/herself.- Lead the event planning, including working with vendors, event organizers, and design team for on-site and digital collateral. Connect with influential media outlets and journalists to place stories about company news and other initiatives.- Develop an expertise on the product features and lead the product marketing initiatives. Produce valuable and engaging content for company website and blog that attracts and converts our target groups.- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points for automated funnel conversion.- Build, coach, retain and replace team members as per the stage of the organization. Provide thought leadership and perspective for the team where appropriate.- Be the face of the organization for all internal and external stakeholders including investors. Possess superior communication and presentation skills along with a long term outlook on the relationship with company.Requirements:- Masters degree of higher in business management, marketing, science, statistics, engineering and/or technology- Minimum 12 years of global (not only India focused) experience in B2B marketing, SaaS, cloud platforms or technology consulting, especially any experience

ResponsibilitiesPlay an integral role in new business pitches and hold responsibility for the effective on-boarding of new clientsOperate as the lead point of contact for any and all matters specific to your customersDevelop a trusted advisory relationship with key accounts, customer stakeholders and executive sponsorsMine the existing accounts for new business possibilities and utilising available resources to drive account retention and growthProactively assess, clarify, and validate customer needs on an ongoing basis and document as SOWWork cross-functionally with business development, marketing, technology and finance team to ensure the timely and successful delivery of the solutions according to customer needs and objectivesAnalyze latest marketing trends using CRM and analytics tools and tracking competitors activities and providing valuable inputs for fine-tuning marketing strategies.RequirementsBachelors degree or higher in Sales/Marketing, Logistics, Supply Chain Management or related field from top-tier management school4+ years of experience in enterprise account management or business development in a SaaS companyAbility to provide client service to a large number of client accounts with passion, strong initiatives and positive attitudeAdvanced skill-set for driving system integrations, gathering requirements, writing SOWs, documenting RFI/RFPs and cross-functional project managementExcellent written and verbal communication skills and the ability to persuade, influence, negotiate and make formal presentations in meetings and training environmentsConsultative sales background or experience as a solutions engineer is a plusConfident and dynamic working persona, which can bring fun to the team, and sense of humor, is a plusStrong organizational skills, judgment and decision-making skills, and the ability to work under continual deadline pressure