about rivavya create and trade llp:
rivavya llp is a strategic consultancy dedicated to building successful franchise and retail ecosystems in gujarat. our unique approach is narrative-driven – we believe a powerful brand story is the key to connecting with local communities and driving business growth. we are building an elite foundational team of a-players who are strategic, creative, and passionate about delivering tangible results for our diverse portfolio of clients.
job summary:
we are looking for a strategic and creative social media & content manager to be the engine of our digital marketing vertical. you will be responsible for developing and executing narrative-driven social media strategies for our diverse clients (from local doctors and salons to growing franchise brands). this role requires a unique blend of creative copywriting, strategic thinking, client management, and hands-on ad campaign management. you will be the primary architect of our clients' online voice and a key driver of their local market success.
key responsibilities:
develop and manage comprehensive social media strategies and content calendars for multiple clients, ensuring alignment with their unique brand narrative.
write compelling, engaging, and grammatically perfect copy in gujarati and english for social media posts, ads, and short-form video scripts.
set up, manage, and optimize hyperlocal paid advertising campaigns on meta (facebook/instagram) and google ads to achieve client goals (., drive walk-ins, generate leads).
manage and optimize client google my business (gmb) profiles, including posts and review management.
collaborate with our in-house graphic designer to create high-quality, on-brand visual content.
serve as a key point of contact for smm clients, conducting onboarding workshops, understanding their needs, and presenting monthly performance reports.
analyze social media kpis, derive actionable insights, and continuously refine strategies to improve performance.
required skills & qualifications:
2-4+ years of proven experience in social media management.
exceptional gujarati copywriting skill is a non-negotiable requirement.
hands-on experience managing paid advertising campaigns within meta ads manager and google ads is essential.
a strong understanding of content strategy and how to adapt a brand's voice for different platforms and audiences.
experience with social media analytics and reporting.
good client-facing communication and presentation skills.
a strategic mindset with the ability to see beyond simple metrics and focus on a client's core business objectives.
cultural fit: a creative problem-solver, highly organized, and able to manage multiple client accounts simultaneously. a passion for storytelling and brand building.