Creating content: Developing and publishing content for social media platforms, such as Instagram, Facebook, LinkedIn, and Twitter
Managing accounts: Managing social media accounts and monitoring engagement
Analyzing data: Analyzing data and tracking metrics to measure the success of social media campaigns
Developing strategies: Creating and implementing social media strategies to increase followers and engagement
Collaborating with others: Collaborating with other departments, such as marketing, sales, and customer service, to ensure brand consistency
Staying up-to-date: Keeping up with new digital marketing trends and best practices
Researching: Researching audience preferences and benchmark trends
Setting KPIs: Setting key performance indicators (KPIs) for social media campaigns
Communicating: Communicating with key stakeholders in a company
Responding to questions: Responding to questions and comments according to the company's voice and guidelines