ï‚· Development and management of an overall social media plan, providing clarity on activity,
priorities and success metrics/criteria.
ï‚· Management of accounts on core social media platforms (Twitter, LinkedIn, Facebook and
Instagram) across all business areas (unless otherwise specified) and providing
support/amplification for activity by team members in different departments. This includes both
outbound posting of new content/activities and engagement/responding to dialogue in and around
our activities.
ï‚· To manage and report on paid social, aimed at improving performance and value for money.
ï‚· Management and curation of LinkedIn and Facebook social media groups.
ï‚· Website management including uploading content, adding links, improving SEO and generating
creative assets