SMO Roles & responsibilities include
• Maintain social media profiles- Facebook, Instagram & LinkedIn
• Develop a social media strategy to engage existing audiences and acquire new customers.
• Conduct research and curate campaigns to drive organic traffic.
• Create content calendars for each platform.
• Manage day to day handling & postings on all platforms according to the calendar.
• Keep up with the new algorithms and newly launched engagement tools.
• Gather and respond to the leads coming on social media channels.
• Monitor, analyse and report the performance using tools like google analytics & Facebook insights.
• Work with a team of content writers and graphic designers.
Qualifications
Required Experience, Skills and Qualifications
• Minimum 1 to 3years experience in – SMO
• Passion for social media and internet marketing industries