office location
viman nagar, pune
role & responsibilities
planning and execution:
develop and execute a comprehensive global content strategy that aligns with the company’s overall business objectives and brand vision. ensure the content strategy supports the e-commerce platform’s goals, including traffic growth, user engagement, conversion, and retention.
seo and traffic generation:
implement seo best practices to improve organic search rankings and drive traffic. focus on optimizing website architecture, speed, mobile-friendliness, and other technical factors to improve search engine visibility.
social media strategy:
develop and oversee a robust social media strategy to enhance brand visibility and engage the online community.
ai and technology integration:
stay at the forefront of ai and nlp advancements to continuously innovate and integrate the latest technologies into the e-commerce platform.
analytics & reporting:
utilize analytics tools to measure the effectiveness of content strategies and provide regular reports on key metrics.
project management and quality control:
evaluate and implement project management tools to ensure projects meet quality standards and comply with technical specifications.
team management:
lead, mentor, and inspire a diverse content team. set clear goals, kpis, and performance expectations for the team.
partner management:
develop key alliances with large companies like google, meta, adobe, and twitter, and manage relationships with seo content and social media tech partner agencies.
ideal candidate
educational qualifications:
bachelor’s degree in communications, marketing, finance, or a related field. master’s degree preferred. certifications in seo, content creation, and management are a plus.
work experience:
12-15 years of work experience, preferably in financial services/e-commerce companies. at least 5 years of experience in a similar leadership role.